Product and Software PR Manager Europe

Overview

Apple's worldwide communications team informs the world about our innovative products and services, and the values that drive everything we do. Areas of work include Public Relations, Corporate Events, Employee Communications, and Buzz Marketing. The team includes professionals with backgrounds in public relations, journalism, social media, writing and buzz marketing. We’re looking for trailblazing, collaborative professionals from a variety of creative fields.

Product and Software PR Manager will have a specific focus on Apple Intelligence and software for project management experience, helping to build the strategy for Europe and implementing activity in the UK to secure media coverage and organic social media content, as directed by the Senior PR Manager they report into. They will work closely with the UK-based PR, Product Marketing and Marcom teams to foster collaboration across Marketing teams at Apple, and will regularly work with country PR managers across Europe to help facilitate projects across the region.

• The successful candidate will be tasked with:
• Working closely with their manager to develop strategic plans and implement projects to secure results in both traditional and on social media, with an emphasis on social-first.
• Handle incoming media enquiries, conduct outreach to media and content creators to secure results, and bring fresh thinking to projects for creative ideas - particularly with a social-first approach. A keen interest in social media is needed for this role.
• Working collaboratively with other teams based in London across Marketing, PR managers across Europe, and engaging with global PR colleagues.
• Have a specific focus area to own alongside supporting across the entire product team at key moments including product launches, momentum activities and major events, gaining broader experience across all Apple Products, Services and Values.
• Provide a support role across all key product launch moments and major events across the team.
• Travel within Europe and the USA may be required at times.

• 5+ years experience working within public relations, influencer relations or PR agency.
• Be able to work effectively as part of a collaborative team.
• Demonstrate attention to detail in all aspects of their work.
• Experience and tangible results with media outreach and content creator engagement.
• Be based in London, should be willing to travel, and will be fluent in English.

• Experience in consumer tech or retail is helpful, as is a keen interest in AL/ML.
• Keen interest in social and traditional media.
• Curiosity and interest in creativity and culture.

At Apple, we’re not all the same. And that’s our greatest strength. We draw on the differences in who we are, what we’ve experienced and how we think. Because to create products that serve everyone, we believe in including everyone. Therefore, we are committed to treating all applicants fairly and equally. As a registered Disability Confident employer, we will work with applicants to make any reasonable accommodations.

Apple will consider for employment all qualified applicants with criminal backgrounds in a manner consistent with applicable law. Learn more