LOA - UKI - Amazon SEO manager - PPD

amazon seo manager - professional products division

are you a master of amazon's algorithms, with a passion for driving digital visibility and sales? Do you dream in keywords and live for organic rankings? Here at l'oréal, we're not just crafting beauty; we're redefining how millions discover and love our iconic brands online. If you're ready to make a significant impact on one of the world's largest e-commerce platforms and shape the future of beauty in the uk, then this could be your next brilliant career move.

Come join us and help us "create beauty that moves the world."

as our amazon seo manager, you’ll be at the heart of our digital strategy, working dynamically within our innovative l'oréal uk team. Each day will bring new challenges and opportunities to elevate our brands across amazon. You'll be a key player, collaborating closely with our vibrant sales, marketing, and media teams, refining cutting‑edge strategies, and leveraging advanced tools to ensure our products shine brightly on the digital shelf.

picture this:

• strategising & innovating: you'll kick off by diving deep into data, developing and refining sophisticated amazon seo strategies that seamlessly integrate with our broader sales and marketing objectives.
• optimising for impact: a significant part of your day will involve owning and optimising our asins using amazon tech's opportunity finder, ensuring maximum traffic and conversion rates for our diverse portfolio of products.
• content excellence: you'll be the bridge between our brands and content agencies, managing feedback loops and ensuring our amazon‑specific content deliverables are not just good, but exceptional and highly engaging.
• brand store wizardry: you'll craft and meticulously optimise our brand stores and product listings (cpls), creating immersive shopping experiences that captivate our customers.
• agency collaboration: you'll align closely with our search activation agencies, driving organic share of voice (sov) and staying ahead of the curve in a fast‑paced environment.
• analytical prowess: using powerful tools like amazon tech and pacvue, you'll analyse performance and develop astute seo strategies that perfectly complement our paid campaigns, significantly boosting our overall visibility.
• testing & learning: expect to conduct insightful a/b tests to pinpoint content relevancy, diligently sharing best practices across the organisation to foster continuous improvement.
• customer insights: you'll monitor review ratings on key product lines, transforming customer feedback into actionable insights for improvement and product development.
• cross‑functional synergy: you'll partner with our media and trading teams, contributing your expertise to define overarching macro strategies that drive business growth.

you are a proactive, strategic thinker with a proven track record in amazon seo. You thrive in a dynamic, fast‑paced environment and possess a genuine passion for digital marketing and the beauty industry. You'll be an ideal fit if you have:

• content development expertise: demonstrated experience in creating and optimising high‑quality, engaging content with a keen eye for seo best practices.
• seo mastery: a deep, comprehensive understanding of keyword research, on‑page optimisation, and content management specific to the amazon platform.
• digital performance marketing skills: hands‑on experience in planning, executing, and optimising successful digital campaigns.
• proficiency in seo tools: a strong command of industry‑standard tools such as search frequency report, pacvue, and amazon ams/vendor central.
• strong communication skills: an ability to influence, persuade, and build robust relationships across all levels of a complex organisation.
• solution‑oriented mindset: a proactive approach to problem‑solving, coupled with the resilience to thrive in ambiguous and rapidly evolving situations.
• change management experience: proven capability to effectively manage and navigate change during periods of significant growth and transformation.

• our industry‑leading award‑winning benefits package shows how much we value our people. We know they're at the…