Business Director; FTC United Kingdom

Overview

1336 - Business Director, Planning (12-Month FTC) - Client Teams

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit  WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit

About Essence Mediacom: A Leading WPP Media Brand

Essence Mediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Objectives of the Role:
Creating brilliant, creative, digitally driven, insight-led and accountable communications that deliver business growth for Essence Mediacom and lead the industry. Build a skilled, motivated and future proof team who want to develop their career in the industry.

It is an incredibly exciting time to join our digital-first business and you will be tackling key strategic challenges of digital and data integration, to power marketing communications that create competitive advantage.

The Business Director is the key role within the team and will be the client lead who can make this account their own. We are looking for candidates who are dynamic, passionate & brilliant at developing client relationships.

This role will be part of a senior team working with the Managing Partner, Partners and Digital Directors. We will have a huge focus on innovation & digital excellence and this role will be a brilliant opportunity to develop the “whole brain” approach that is central to the agency vision. The BD will also be part of the leadership team who meet weekly and work together as a collaborative team on cross-portfolio work streams.

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
• Our core values within our business unit are:
• All in – passionate about the industry, our clients and creating great work
• Action-orientated – our clients move fast and there can be multiple work streams to juggle; decision making and a keen focus on delivery are essential
• Personal growth – we are motivated by growing ourselves and our teams

• Excellent leadership capability, both internally within the agency and with senior clients. Experience of leading large teams highly desired
• An analytical and inquisitive mindset and a passion for the industry
• A detailed understanding of communications planning with experience identifying the role for paid, owned, and earned media channels, and their contribution to business outcomes, both brand and performance
• Extensive digital experience, including working with in-house specialist teams
• Creative flair to enable campaign ideas to stand out and cut through a cluttered marketplace.
• Excellent communication skills, including leading cross agency teams and communicating effectively with multiple stakeholders
• Strong organisation skills, with the ability to manage a diverse workload and prioritise key work streams

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to…