Marketing Manager

Job Title: Marketing Manager |
Location: Hybrid Working – London N3 / EC4M / Remote |
Working Hours: Monday to Friday, 35-hour week (evenings for events required) |
Reporting To: Director of Marketing and Communications

Salary Range: £55,000 - £65,000

BKL is a Top 40 accountancy and advisory business supporting a diverse client base, from entrepreneurs and high-net-worth individuals to ambitious owner‑managed businesses and multinational groups. With a legacy spanning over 130 years, we’ve evolved into a modern, purpose-driven business that balances profit with impact.

We are proud to be a certified B Corp, reflecting our commitment to sustainability, transparency, and responsible governance. As a member of DFK International, we support clients locally and internationally with cutting‑edge expertise and a personal touch.

We believe all clients deserve the same level of care, innovation, and excellence.

We’re excited to share that we’re looking for two Marketing Managers to join our high-performing team at BKL.

In these roles, you’ll work closely with our service lines and wider marketing colleagues to deliver impactful campaigns that support the company’s growth, blending hands‑on delivery with strategic input.

We’re looking for solutions‑focused marketers with proven experience delivering multi‑channel activity, including content and events. You’ll be just as comfortable working with senior stakeholders as you are managing data, and you’ll be passionate about great marketing and eager to grow with us.

At BKL, our values reflect our commitment to teamwork, integrity and sustainability. We’re proud to foster a supportive, collaborative environment where people can thrive.

If this sounds like a fit, we’d love to hear from you.

Our Marketing Team is a fast‑paced, high‑energy central function with one clear focus: enabling growth through smart, impactful marketing. Working across ABS, Tax Consultancy, Private Client Tax, Audit and Fractional CFOs, we partner closely with Service Line Growth Leads to turn commercial priorities into targeted, measurable campaigns across key sectors including property, schools and academies, private wealth, high net worth, and music, media and entertainment.

Supported by our specialist Digital Marketing team and talented content and creative executives, we combine strategy, creativity and execution under one roof. As we continue to grow, we’re introducing two new Marketing Manager roles to strengthen our business partnering model and accelerate growth across the firm.

As a Marketing Manager, you will act as a generalist business partner to our service lines – enabling growth by delivering effective campaigns, equipping fee earners for sales activity, and strengthening stakeholder relationships across the firm. You will lead on multi‑channel campaigns, events, and sales enablement activities that support our strategic growth priorities.

This role blends hands‑on delivery with strategic input. You will work closely with partners and senior leaders to translate business goals into marketing action that drives visibility, engagement and opportunity.

• Develop and implement sales enablement materials including capability decks, sector packs and service‑line pitch content.
• Equip fee earners with tools, insights and assets that support pipeline generation and conversion.
• Support partners and managers with preparing for bids, proposals and sector pursuits.
• Coordinate lead nurturing workflows via CRM – ensuring timely follow‑ups and clear tracking.

• Act as the primary marketing business partner for designated service lines – understanding their goals, challenges and commercial priorities and bringing these insights into the team to inform strategy.
• Build strong relationships with partners, managers and cross‑functional teams to ensure alignment and engagement.
• Run regular service‑line catch‑ups on pipeline, campaign performance and upcoming priorities.
• Manage expectations, influence decision‑making and provide proactive advice on marketing best practice.