Programmatic Trader

Attentive Media is the programmatic trading desk for Miroma International: a marketing group offering ideation, creation and distribution services.

We are looking for Programmatic Lead to become a pivotal part of our trading desk responsible for managing a team, set up, management, optimisation and reporting of programmatic campaigns from conception to delivery. You will be responsible for QA, troubleshooting, optimisation and reporting of campaigns.

This is a role reporting into a Programmatic Leads within Attentive. We are looking for a passionate individual who will collaborate with the rest of the group to help take the business forward. The candidate will need to be able to think on their feet and respond to challenges in a proactive way.

The Trader will be expected to:

• Setup, activate, optimise and manage digital paid programmatic campaigns
• Manage day-to-day trading operations, including bid adjustments, budget management, and performance monitoring. Analyse performance data to formulate strategy and make decisions
• Work with the client services team to understand campaign objectives and translate them into activation strategies
• Provide reporting, commentary and presentations to clients
• Discuss performance and future campaigns with our in-house agencies
• Understanding of current programmatic advertising techniques and future industry trends, apply them to current campaigns and liaise with clients to implement them
• Have a keen interest in developing their knowledge
• Be capable of work independently, as well as directly with clients and internal stakeholders

• Create, manage and run programmatic campaigns across a multitude of channels including display, video, CTV, audio and High Impact
• Ensure that campaigns deliver their budgets in full, pacing to the correct timings
• Create the buying and optimisation strategies to hit client KPIs, across different digital metrics
• Use audience targeting strategies and creative testing to deliver optimised campaigns
• Manage programmatic campaign workflow
• Work effectively with agency planning & buying teams to ensure an integrated approach with other media channels
• Provide weekly reporting as required to agencies and clients
• Create EOC reporting for clients detailing in-depth analysis of their campaigns, presenting where required
• Contribute to the product development business, offering opinions on where it can improve and how we can achieve efficiencies through automation
• Support team members and agency colleagues with proposals for external clients, supporting the team to resolve issues as they arise, both internally and externally
• Identify case study opportunities

• Proven interest in setup, trading and optimising programmatic or biddable media, be that trading desk, agency or in-house
• An understanding of implementation of paid digital advertising, preferably programmatic, but also You Tube and Social
• Usage of data to achieve goals
• Willingness to understand commercial opportunities within biddable media agency
• Willingness to work independently and part of a team
• An understanding of the media owner landscape across inventory, creative solutions, mobile geo-location, etc.
• Other biddable media (search/social) media buying experience is desirable

• A science or maths based background, relevant work experience or industry recognised certification is preferred
• Minimum of 3 years of experience in programmatic trading or digital media buying
• In‑depth knowledge of DSPs such as Google DV360, The Trade Desk, or similar platforms.
• Strong analytical skills with the ability to interpret complex data and make data‑driven decisions.
• Understanding of, or experience of working with, live entertainment and B2C clients would be advantageous
• Interest in live entertainment such as theatre, gigs and tours would be a benefit
• Knowledge of the digital ad tech landscape
• Working knowledge of 3rd party ad servers such as Campaign Manager or Flash talking etc.
• Intermediate‑to‑advanced level of knowledge of Microsoft Excel, and reporting solutions such as Adverity, Power BI or Tableau
• Strong quantitative, analytical & problem‑solving skills
• Strong oral and written communication
• Strong workflow management
• Ability to work and adhere to set deadlines