Europe Corporate Communications Lead TransUnion

Trans Union – UK & Europe Corporate Communications Lead

Trans Union is a major credit reference agency, and we offer specialist services in fraud, identity and risk management, automated decisioning and demographics. We support organisations across a variety of sectors including finance, retail, telecommunications, utilities, gaming, government and insurance.

We’re looking for a UK & Europe Corporate Communications Lead to join our growing team.

The UK & Europe Corporate Communications Lead is responsible for corporate positioning, building the external and internal reputation of the company as a global information and insights business that makes trust possible in global commerce. The role leads crisis/incident work and develops and implements insights- and issues-based campaign activity, alongside UK & Europe internal communications and selected client communications that impact corporate reputation.

The role reports to and works with the Senior Director of Communications in Europe, Africa and Asia to deliver work originated both in-region and also at an Enterprise level. They are a member of the Corporate Affairs & Communications team globally, and work closely with the Global Brand Management & Marketing team (which houses the global Enterprise press office function). They have a dotted reporting line to the Head of Marketing for the UK.

• Develop and maintain UK & Spain (Europe) PR strategy and ensure aligned to wider international and global frameworks/processes
• Plan and coordinate activity around key topics and issues, bringing together business-wide campaigns that focus on regulatory and industry specific change
• Support wider corporate, and communications (and marketing) strategy, including but not limited to product announcements, research insights/​thought leadership, wider brand building activity, partner and employer of choice programs
• Communicating our corporate comms strategy, messaging, content and importantly measurement to key stakeholders and ensuring alignment
• Manage PR agencies in-region (which supports corporate, B2B and consumer work as needed) and other suppliers (e.g. monitoring and licensing)
• Identify and coach on best practice interview procedure/technique with key senior spokespeople for corporate media opportunities (arranging external media training where required)
• Develop junior talent (providing coaching to direct reports and mentoring support across wider Corporate Affairs and Communications function)
• Be flexible and work across wider communication projects and activities as required
• Report KPI and evaluation metrics in-region and internationally as required (ensuring activity aligned to achieving wider business strategic goals)
• Maintain core materials necessary for the delivery of the ongoing corporate programme (e.g. overall strategy, tactical/activity planners, key message and briefing documents, media contact lists, issues trackers, capacity planning etc.)
• Strong media awareness – opportunity spotting and providing insight to the wider business are key to this role (develop wider insight and feedback tools, including competitor tracking)
• Be a key member of the crisis/incident communications team/DIRT (Data Incident Response Team)
• Advise on wider related communication matters (speeches/events etc.) and provide ad-hoc ‘consultancy’ advice directly to senior team and wider Group functions as required
• Support for priority client communications that impact our corporate reputation
• Manage the in-region internal communications program, working closely with the Director of International Internal Communications
• Enable wider internal and external stakeholder outreach as required, facilitating wider knowledge sharing and coordination for key initiatives
• Collaboration + relationship building
• Quick assimilation of complicated and technical information
• Highly developed creativity
• Highly analytical and numerate
• Ability to multi-task
• Communication and influence
• Wider horizon planning
• Strong media knowledge
• Well organised self‑starter
• Project management
• Wider experience of combined campaigning (especially in relation to public affairs)
• Knowledge of wider marketing…