Head of Marketing (£100k-£120k + Equity) at Walkingonearth

Job Title

Head of Marketing

£100k-£120k + Equity

Octopus Ventures and Notion Capital-backed human performance startup building the category of stress intelligence

You will own the end-to-end marketing function for a high-growth startup redefining stress as a performance advantage. Reporting to the CEO, you will lead category creation, demand generation, and product marketing to scale a science-validated platform already delivering 5x ROI for global enterprises like Arm and Cantor Fitzgerald.

London, UK / US East Coast

• Create a brand-new category in  stress intelligence , backed by a scientific advisory board from Harvard and Stanford and high-profile investors like Arianna Huffington.
• Join a mission-driven leadership team with pedigree from Google and Deliveroo that genuinely prioritizes internal wellbeing as a core operational value.
• High-impact ownership of a validated product achieving 90% productivity improvement and 5x ROI across a blue-chip enterprise client base.

• Define and execute the global marketing strategy and OKRs, managing a lean team to drive brand authority and a systematized inbound pipeline.
• Lead the product marketing and GTM strategy for AI-driven features, translating complex clinical research into compelling narratives for CHRO and CFO audiences.
• Build a high-authority brand presence through executive thought leadership, top-tier PR placements, and an international roundtable program for HR leaders.

• 8-14 years of marketing experience with a proven track record of building B2B SaaS marketing functions from the ground up in high-growth environments.
• Demonstrated expertise in category creation, with the ability to coin new market narratives and communicate comfortably using the language of clinical research.
• An AI-native demand generation expert who has owned pipeline targets and built the full-funnel collateral necessary to support enterprise sales cycles.