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Director, Marketing

Job in Greater London, London, Greater London, W1B, England, UK
Listing for: Gofractional
Full Time position
Listed on 2026-08-08
Job specializations:
  • Marketing / Advertising / PR
    Marketing Communications, Digital Marketing, Marketing Strategy, Marketing Management
Salary/Wage Range or Industry Benchmark: 90000 - 140000 GBP Yearly GBP 90000.00 140000.00 YEAR
Job Description & How to Apply Below
Location: Greater London

Director, Marketing (12 month fixed term contract)

Location: Hybrid, London, England, United Kingdom

The Opportunity

We're seeking a highly collaborative, experienced B2B marketer from the advertising technology space with strong strategic skills, a data-centric mindset, and proven executional abilities. You will serve as an extension of our North American marketing team, bringing global strategies to life in regional markets while ensuring local insights help shape our global approach.

Key Responsibilities:

  • Serve as the primary marketing partner for international markets, acting as an extension of the North American marketing team to bring global strategies to life at the regional level.
  • Partner closely with the Head of Global Markets to identify opportunities, prioritize investments, and develop marketing plans that support commercial growth.
  • Plan and execute targeted field marketing events that strengthen relationships and build community with brands, agencies, and industry partners.
  • Develop thought leadership programs that generate qualified leads, create new sales opportunities, and position XR as a trusted industry leader.
  • Work with local PR agencies to tell XR's story, build relationships with key journalists, and create campaigns that drive awareness and demand.
  • Bring regional market intelligence and customer feedback back to the global marketing team, helping shape messaging, campaigns, product positioning, and go-to-market strategies.
  • Look for opportunities to simplify processes, improve efficiency, and help the global marketing organization scale.
  • Be part of a lean, high-performing marketing team that punches above its weight, delivering high-impact programs with speed, creativity, and smart investment.
Requirements
  • 10+ years of B2B marketing experience (ideally in Advertising, AdTech, and/or Mar Tech)
  • Outstanding communication & writing skills
  • Experience in creating content/thought leadership for lead generation
  • Ability to create killer PowerPoint decks without relying on AI tools
  • Excellent project management and execution skills
  • Experience with CRM (Salesforce/Hubspot), Web site technology (Webflow), AI tools (i.e. Claude, ChatGPT, Loveable), and social media platforms (Linked In)
  • Highly collaborative work style, team player
Nice to Have Qualifications
  • Willingness to travel occasionally to EMEA/APAC markets for trade shows, events, and to meet with regional HOBs
  • Fluent in French, and/or Spanish
  • Copywriting skills
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