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UK - Programmatic Manager

Job in London, Greater London, W1B, England, UK
Listing for: Incubeta
Full Time position
Listed on 2026-08-10
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Marketing Strategy
Job Description & How to Apply Below
The Role We’re looking for a Programmatic Manager to lead the strategy, performance, and client relationships across a portfolio of programmatic and display accounts. You’ll bring deep expertise across programmatic platforms (DV360, The Trade Desk, Amazon DSP, etc.), combined with strong strategic thinking to deliver measurable growth for clients, while also managing and developing junior team members.

You’ll work across a diverse range of clients - from fast-growing challenger brands to established enterprise businesses - building tailored programmatic strategies, driving innovation in audience targeting and automation, and ensuring campaigns consistently deliver against performance goals.

This is a great opportunity for someone who enjoys owning programmatic strategy end-to-end, driving account growth, and using data-led insights, testing frameworks, and automation to scale performance.

Key Responsibilities Client Leadership
Build strong, trusted relationships with senior client stakeholders and lead client communications

Clearly articulate programmatic performance, insights, and strategic recommendations in a confident and engaging way

Provide proactive updates on campaign performance, risks, and growth opportunities

Develop a deep understanding of client business objectives, audiences, competitors, and commercial priorities

Act as the key escalation point for programmatic performance and strategy within accounts
Programmatic Strategy & Campaign Management
Own the strategy, setup, and optimisation of programmatic campaigns across platforms such as DV360, The Trade Desk, Amazon DSP, and other DSPs

Ensure campaigns are built and managed to best practice standards (audience segmentation, bidding strategies, trafficking, tracking, and creative setup)

Develop structured testing roadmaps to continuously improve targeting, efficiency, and performance outcomes

Analyse campaign performance data and translate insights into clear, actionable recommendations

Manage budgets and forecasts to ensure campaigns meet or exceed client KPIs (CPA, ROAS, reach, engagement, etc.)

Stay ahead of platform updates, automation developments, and wider programmatic and digital media trends

Ensure QA processes are followed across all programmatic activity
Driving Growth
Identify and deliver opportunities to grow client accounts through increased budgets, expanded channels, or new programmatic solutions

Contribute programmatic strategy and insight to new business pitches

Support development of innovative tools, data solutions, and automation approaches to improve efficiency and performance

Proactively identify commercial opportunities across existing accounts and act on them

Lead programmatic strategy for smaller new business opportunities and support senior team members on larger pitches
Team Leadership
Mentor and support junior team members in their programmatic development

Provide clear feedback and guidance on campaign builds, optimisation, trafficking, and strategy

Ensure effective prioritisation and delegation of workload across shared accounts

Oversee quality of work delivered by junior team members

Share learnings, insights, and best practices across the wider team

Support development of team capability through training, knowledge sharing, and process improvement
What We’re Looking For
Strong experience managing programmatic campaigns across major DSPs (DV360, The Trade Desk, Amazon DSP, etc.)

Proven ability to lead programmatic strategy and deliver performance growth

Strong analytical mindset with excellent optimisation and problem-solving skills

Confident client leadership and communication skills

Experience managing or mentoring junior team members

Strong understanding of audience strategy, bidding models, and campaign structuring

Commercial awareness with a focus on account growth

Interest in automation, AI, and the evolving programmatic landscape
Why Join Us
Work across a diverse portfolio of programmatic clients and industries

Lead strategic, high-impact programmatic accounts across multiple DSPs

Play a key role in shaping client growth and programmatic innovation

Be part of a collaborative, high-performance digital media team

Opportunity to influence wider agency programmatic proposition and automation strategy
Our Package Salary We  benchmark salaries against the industry to remain highly competitive. Salaries are regularly reviewed and progress alongside your development. Performance-related bonuses are also available.

BenefitsA flexible, credit-based benefits package including healthcare, pension contributions, gym memberships, and more.

Policies Forward-thinking policies designed to support a high-performance and balanced working culture.

Learning & Development Dedicated in-house L&D support with structured development reviews every six months, plus ongoing career support to help you progress.

What to Do Next If this sounds like the right next step, apply now - we’d love to hear from you.

Full-Time
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