Head of Brand and Product Marketing

Head of Brand & Product Marketing - Maternity Cover

As Head of Brand & Product Marketing at CMC Markets, you will lead the development and delivery of brand strategy, creative campaigns and sponsorship activity across the business. You will work closely with senior stakeholders, regional marketing teams, product, compliance and external agencies to strengthen CMC Markets’ brand, increase awareness and ensure a consistent and distinctive customer experience across every touchpoint.

Your mission: provide confident strategic and creative leadership during a period of maternity cover, maintaining momentum across key brand initiatives while delivering integrated campaigns and sponsorship activations that support CMC Markets’ commercial objectives.

Key Responsibilities

• Own and evolve CMC Markets’ brand strategy, positioning, messaging and creative platform, ensuring the brand remains distinctive, relevant and commercially effective
• Lead the development and delivery of integrated brand campaigns across channels including TV, BVOD, digital video, social media, audio, out-of-home, content and partnerships
• Set a high creative standard, leading the briefing, development and approval of campaign concepts, brand storytelling and creative assets
• Manage CMC Markets’ sponsorship portfolio, overseeing partner relationships, rights activation, campaign integration, conte...