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Global Social Lead

Job in Greater London, London, Greater London, W1B, England, UK
Listing for: Craft Agency Ltd
Full Time position
Listed on 2026-08-23
Job specializations:
  • Marketing / Advertising / PR
    Social Media Marketing
Salary/Wage Range or Industry Benchmark: 50000 - 60000 GBP Yearly GBP 50000.00 60000.00 YEAR
Job Description & How to Apply Below
Location: Greater London

Based in the sports industry, with a focus on nutrition and lifestyle, this is a leading brand now looking to grow out its team to go well and truly global, so they’re on the hunt for an exceptional Global Social Lead to help them achieve their mission.

The Role

You’ll own global social strategy across Instagram, Tik Tok, You Tube, Reddit, Linked In and whatever comes next, turning the brand from a broadcast channel into a performance community people actually want to be part of. That means building a platform-native presence from the foundation up, developing social-first content alongside the content studio, and running a global creator strategy that reaches beyond sponsored athletes into the emerging voices in running, cycling, fitness and endurance.

You’ll set global principles while enabling local relevance across the UK, USA and Japan, with more markets to come. You’ll build social listening that feeds insight back into brand, product and science. This is the first time the business has had this capability in nearly 35 years - so you’re shaping how the work gets made and moves, not inheriting a system to maintain.

The

Package
  • £50,000 - £60,000
  • On-site working
  • Strong learning and development budget
  • Exceptional onsite gym facility
  • Staff discounts
  • Opportunities for international travel
  • 25 days holiday plus bank holidays
The Person

You’re a genuine social native, 7 - 12+ years in, fluent in platforms and internet culture rather than someone who manages people who are. You’ve built audiences organically and worked hands-on with creators.

You could come from sport, fashion, gaming, media or a social-first agency; you work confidently with minimal instruction, and you’re commercially minded in a cost-conscious business.

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