Content Marketer

We’re looking for a Content Marketer to lead Oak North’s organic content strategy across Lending, Business Banking and Personal Savings.

This is a growth-oriented content role, suited to someone who combines strong editorial judgement with a commercial mindset. You will create high-quality, search-led and insight-driven content that attracts, educates and converts customers over time.

You’ll be responsible not just for writing, but for shaping how content drives measurable organic growth. That includes developing evergreen assets, thought leadership, conversion-led guides and flagship pieces designed to build authority and generate demand across the funnel.

You’ll work closely with Product Marketing, Growth, Product and Commercial teams to turn complex financial topics into clear, compelling narratives that attract new customers and deepen understanding of Oak North’s propositions.

What You'll do:

Own and evolve Oak North’s organic content strategy across Lending, Business Banking and Personal Savings Create high-quality editorial content across Lending, Business Banking and Personal Savings Write engaging long-form pieces such as articles, blogs, guides, explainers, reports and lead magnets

Develop thought leadership content that positions Oak North as an expert across lending, business banking and personal savings

Translate complex financial products, customer problems and market trends into clear, accessible stories

Identify high-impact content opportunities using SEO insights, customer research, commercial priorities and AI-assisted analysis of search intent and content gaps

Use AI tools responsibly to accelerate research, generate structured first drafts, refine clarity, and optimise existing content while maintaining strong editorial oversight and regulatory accuracy

Continuously test and improve content performance using data, AI-supported optimisation techniques and structured experimentation

Work with cross-product subject matter experts to ensure content is accurate, insightful and customer-focused

Identify content opportunities based on customer questions, market trends and commercial priorities

Plan and contribute to editorial themes and content calendars

Edit, refine and elevate content to maintain clarity, consistency and quality across channels

Maintain and help evolve Oak North’s tone of voice across customer-facing content

What Success Looks Like:

More customers discovering Oak North through high-quality, engaging content, ultimately driving growth

Customers having a clearer understanding of what Oak North does and how our products help them Strong engagement with content, measured through readership, time spent, downloads and return visits

OakNorth being recognised as a trusted voice across lending, business banking and personal savingsA consistent pipeline of thoughtful, relevant content that supports growth and brand credibility

Strong collaboration with Product Marketing, Growth and Commercial teams to ensure content supports wider business goals

What we’re looking for:

Proven experience as a content writer, journalist or editorial lead, ideally covering complex or technical topics

Strong writing and storytelling skills, with the ability to engage and educate different audiences

Experience creating long-form content, thought leadership or editorial pieces rather than short-form ad copy Ability to simplify complex subjects while maintaining accuracy and credibilityA curious mindset and confidence interviewing stakeholders or subject matter experts

Clear, structured thinking and strong attention to detail

Comfortable managing multiple pieces of content across different products and themes

Experience in fintech, financial services or B2B is a plus, but not essential

Why join Oak North:

Proven experience as a content write or editorial lead, ideally covering complex or technical topics

Strong writing and storytelling skills, with the ability to engage and educate different audiences

Experience creating long-form content, thought leadership or editorial pieces rather than short-form ad copy Ability to simplify complex subjects while maintaining accuracy and credibilityA curious mindset and confidence interviewing stakeholders or subject matter experts

Clear, structured thinking and strong attention to detail

Comfortable managing multiple pieces of content across different products and themes

Experience in fintech, financial services or B2B is a plus, but not essential

Location London Employment  Type Full time Location Type Hybrid Department Debt  Finance