Manager, Marketing ​/ Advertising ​/ PR

Were putting together a talented team to build the #1 training platform for Runners

We help everyday runners become outstanding by building an incredible app providing world-class training coaching and community for everyone whether youre improving your 5k time or training for your first marathon.

Were growing extremely fast! In November 2023 we closed a $6.5M funding round led by Jam Jar with participation from Eka Ventures Venrex and Creator 2024 we were selected by Apple as one of three global finalists for the iPhone app of the year reflecting the innovation and impact of what weve built & in 2025 we were acquired by Strava!

Our ambition is huge: to become the go-to global leading training platform for millions of runners everywhere. Were growing with purpose and looking for people who want to build something meaningful with lasting impact. With the recent acquisition by Strava accelerating our journey now is a really magical time to join.

Reporting to the Head of Growth youll be focused on optimising web experiences to drive growth across key touchpoints. Your role will involve managing the Runna website driving SEO efforts and optimising web-to-app flows. Specifically your responsibilities will include:

Runna Website

• Overseeing Runna Website: including maintaining existing pages ideating scoping roadmap planning and prioritisation.

• Working closely with engineering and design teams to ensure high quality delivery against the roadmap.

• Conversion rate optimisation: constant & iterative multivariate testing using web experimentation tools like VWO and Statsig.

• Taking ownership of Runnas landing page strategy for acquisition channels including performance marketing partnerships & ambassadors.

• Managing web conversion tracking including web-to-app flows ensuring data visibility and informed decision-making across the team.

Web Acquisition Strategy

• Managing the web-to-app flow ensuring a seamless transition and optimising for conversions.

• Collaborating with product and engineering teams and performance marketing team to implement improvements based on user data and campaign insights.

SEO Strategy

• Measuring and reporting on Runnas SEO performance

• Implementing Runnas SEO strategy

• Taking ownership of programmatic SEO efforts

• Staying on top of technical SEO performance and continuously looking for opportunities to maximise organic acquisition via web.

If youre a data-driven problem-solver passionate about experimentation and optimisation this role is for you!

• Optimising:
  You thrive on improving performance and driving measurable results - be that through SEO or CRO.

• Experimenting:
  Running A/B tests excites you from small tweaks to major redesigns and you enjoy analysing the results.

• Collaborating & Communicating - you love working with multiple teams and stakeholders; and youre just as comfortable collaborating with designers as you are developers.

• Conducting User Research - speaking to users to understand more about what makes them tick and how we can help them achieve their goals.

We care the most about you looking at the Were looking for someone that loves section and thinking Wow this role was made for me. That said we do need you to have 1.5 years of proven experience in growth marketing and/or product management (web).

• You are data and results-driven. You love to test learn iterate and repeat. Youre motivated by seeing the quantifiable impact of the teams work

• Youre a doer; not just a thinker. Youre hands on and want to roll up your sleeves / get stuck in

• Youre a problem-solver with a strategic mind

• Youre organised efficient and can execute at pace

• You (hopefully!) love running and youre passionate about our mission to make running training effective easy and enjoyable for everyone

• Youre ideally London based (or able to work in person 2-3 days per week)

• You know your way around Web Flow

• You have experience at a mobile app business

• You have previously been responsible for web acquisition journeys (e.g. web to web/ web to app)

We offer a salary of 61000 - 67000 (depending on experience) plus…