PR Specialist

Essential Job Functions:

Drive the planning and delivery of London-focused transactional media engagement in close collaboration with the Associate Director, through:

Acting as a day-to-day point of contact with the press, with a particular emphasis on the firm’s transactional practices focused on financial services, M&A, private equity, private credit and capital markets.

Leveraging knowledge of the financial services, asset management and private equity sectors to identify and pursue media opportunities that resonate with key target audiences.
· Identifying suitable profile opportunities including comment pieces, byline articles, case studies and more across national, broadcast, trade and regional titles. Building and maintaining relationships with target reporters and monitoring editorial calendars of relevant publications. Scheduling and organising media briefings, including preparing partners for media interviews and advising on press response techniques. Generating story ideas and pitching these to relevant titles to secure positive media coverage.

Writing press releases, articles and other communications materials, including crafting angles to improve the newsworthiness of practice news/announcements. Building and maintaining media contact lists on our media database. Regularly attending practice group meetings and engaging directly with partners to identify and deliver media opportunities which support practice group business plans and enhance the firm's market profile. Working closely with external PR agencies to ensure EMEA PR activities are co-ordinated.

Complying with and supporting PR team admin processes for proper media tracking, activity reporting, conflict checking, etc. Other duties as assigned.

Knowledge, skills and abilities:

Excellent organization skills. Ability to prioritize and coordinate own work, multitask efficiently and work under tight