Senior Pr And Talent Manager

SENIOR PR & TALENT MANAGER - FULL TIME - LONDON, UK

Who We Are:

Inspired by a shared love of fashion, sneakers and the surrounding culture, END. was founded in Newcastle upon Tyne back in 2005. Our first UK store brought together a curated mix of celebrated designers and emerging brands, many of which were previously hard to find outside of London. From day one, we've nurtured a community of like-minded individuals united by a love for this ever-evolving culture.

Today, END. serves over 2 million customers worldwide through a seamless blend of online and physical retail. Our industry-leading stores in Newcastle, Glasgow, Manchester, London, and Milan reflect our commitment to innovation, influence, and inspiration. We offer a carefully curated selection of menswear, womenswear, sneakers, homeware, and lifestyle products to a global audience.

At the heart of END. is our customer and it's our people and culture that make the difference. With over 600 employees across our HQ, offices, and retail locations, our customer-first mindset continues to guide everything we do.

The Senior PR & Talent Manager is responsible for driving the brand's public relations strategy, managing talent partnerships, and building impactful relationships that strengthen brand visibility, credibility and cultural relevance. Working closely with the Chief Brand Officer and partnering with Creative, Marketing, E-commerce, Retail and Brand teams, this role leads the development, execution and measurement of best‑in‑class PR and talent initiatives.

This role has both strategic and hands‑on responsibilities, ensuring the delivery of consistent, high‑quality communications and influencer programmes that enhance the brand's reputation, support key campaigns and drive long‑term audience engagement. The Senior PR & Talent Manager will manage the PR & Talent Executive while working closely with external PR agencies (at times) and key industry contacts.

• PR Strategy & Delivery
  Leading the creation and execution of the global PR strategy across product launches, campaigns, brand moments, spokespeople profiling and cultural initiatives.
• Talent & Influencer Partnerships
  Sourcing, negotiating and managing talent, influencer and ambassador relationships that align with brand values, drive impact and support commercial objectives.
• Media Relations
  Building and maintaining strong relationships with journalists, editors, stylists, producers and PR stakeholders across fashion, lifestyle, culture and trade media.
• Press Office Management
  Overseeing day‑to‑day press office operations including media requests, product gifting, seeding and timely communications.
• Event & Activation Support
  Leading PR and influencer activity for events, store openings, partnerships and experiential activations, ensuring strong attendance, coverage and social amplification.
• Cross‑functional Collaboration
  Working closely with Creative, Brand, Social, Campaign, Retail and Product teams to align PR and talent plans with broader marketing and business priorities.
• Insights, Reporting & KPIs
  Setting KPIs, measuring PR and influencer performance, reporting against goals and providing insights to drive data‑informed decision making.
• Team Leadership & Development
  Managing and supporting the PR & Talent Executive, providing clear guidance, feedback and development opportunities to build capability and confidence.
• Budget Responsibility
  Managing PR and influencer budgets, talent agreements and maximum return on investment.
• Brand Representation
  Acting as a brand ambassador internally and externally, ensuring all communications reflect the brand's tone, values and strategic direction.

• Significant experience within PR, influencer management or communications within fashion, luxury, lifestyle, or image led brand.
• Strong media network, with established relationships across fashion, culture, lifestyle and trade titles.
• Proven experience managing influencers, talent and creators across multiple platforms including Instagram, Tik Tok, You Tube and emerging channels.
• Ability to lead PR activity for campaigns, launches and events from…