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Senior Marketing Manager

Job in Greater London, London, Greater London, W1B, England, UK
Listing for: Jobtailor
Full Time position
Listed on 2026-09-12
Job specializations:
  • Marketing / Advertising / PR
    Marketing Strategy, Marketing Management, Marketing Communications, Digital Marketing
Salary/Wage Range or Industry Benchmark: 90000 - 150000 GBP Yearly GBP 90000.00 150000.00 YEAR
Job Description & How to Apply Below
  • Lead marketing across a portfolio of brands
  • Shape brand representation through high-quality, insight-led campaigns
  • Own brand representation across all marketing touchpoints
  • Lead proposition development, messaging, and integrated campaign planning across multiple brands
  • Set and elevate creative standards, guiding concepts, execution, and campaign quality
  • Deliver multi-channel campaigns balancing brand-building with commercial performance
  • Drive structured test-and-learn across creative, messaging, and activity
  • Identify and develop new opportunities, partnerships, and audience engagement channels
  • Champion AI to enhance creative development, accelerate production, and unlock new ways of working
  • Manage and develop team members
  • Partner with Brand, Editorial, Growth, and Product teams
  • Use audience insight and data to improve marketing effectiveness
  • Lead ad-hoc strategic projects and business-critical initiatives, including DMCCA or regulatory changes
Requirements
  • Strong experience in brand-led marketing within subscriptions, media, publishing, or D2C
  • Proven track record of delivering high-quality campaigns that drive both brand and growth
  • Excellent creative judgement and ability to elevate work across channels
  • Experience managing and developing a team
  • Commercial awareness and understanding of CAC, LTV, and ROI performance metrics
  • Experience using AI tools to improve marketing output, efficiency, or insight generation
Core Competencies

Demonstrates expertise in leading brand-led marketing initiatives, developing high-quality campaigns, and utilizing audience insights to enhance marketing effectiveness. Proven ability to manage teams and drive commercial performance through strategic planning and innovative use of AI tools.

Highest-signal resume keywords
  • Brand-Led Marketing
  • Campaign Development
  • Team Management
  • Commercial Awareness
  • AI Tools Utilization
Hard Skills
  • Campaign Planning
  • Proposition Development
  • Creative Standards Setting
  • Data Analysis
  • Performance Metrics
Soft Skills
  • Creative Judgement
  • Leadership
  • Collaboration
Industry Keywords
  • Subscriptions
  • Media
  • Publishing
  • D2C
  • CAC
  • LTV
  • ROI
Tools & Technologies
  • AI Tools
Position Requirements
10+ Years work experience
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