Performance Marketing Manager

Location: Regional Office London, United Kingdom

Be part of the team that drives digital growth across some of Europe's most exciting hospitality brands as a
Performance Marketing Manager
.

From iconic lifestyle destinations like art’otel to internationally recognised Park Plaza hotels, you'll play a key role in shaping how guests discover, engage with and book our hotels. As our
Performance Marketing Manager
, you will lead the paid media strategy across multiple markets and brands, delivering measurable growth through data-driven campaigns, innovation and commercial thinking.

Supporting our hotels in the UK, the Netherlands, Italy, Germany, Croatia, Serbia and Hungary, you'll combine strategic leadership with hands-on expertise to maximise performance across paid search, paid social, metasearch, programmatic and affiliate channels.

• Develop and execute the performance marketing strategy across the PPHE portfolio, driving direct bookings, revenue, and commercial performance.
• Lead multi-channel campaigns across Paid Search, Paid Social, Metasearch, Programmatic, and Affiliate Marketing.
• Drive continuous optimisation through testing, automation, audience segmentation, creative enhancements, and conversion rate improvements.
• Own performance reporting, transforming data into actionable insights and recommendations for stakeholders across the business.
• Manage and develop a team of three Performance Marketing Executives, supporting their growth and development.
• Lead relationships with external agencies, ensuring campaigns are delivered effectively and budgets are optimised.
• Partner with Brand, Content, CRM, Revenue, and Regional Marketing teams to deliver integrated and high-performing campaigns.
• Work closely with web teams to ensure landing pages are optimised for campaign success and conversion.
• Identify new opportunities, emerging platforms, and industry trends to keep our brands ahead of the competition.
• Support the commercial performance of hotels, restaurants, bars, meetings, and events through targeted digital marketing activity.
• Present campaign performance, insights, and recommendations to key stakeholders and commercial teams.

• Proven experience in Performance Marketing, Digital Marketing, or Paid Media, ideally within hospitality, travel, e-commerce, or multi-location businesses.
• Strong hands‑on expertise across Paid Search, Paid Social, Metasearch, Programmatic, and Affiliate Marketing.
• Experience managing budgets, agencies, and multiple campaigns across different markets or brands.
• A highly analytical mindset with the ability to translate data into actionable commercial recommendations.
• Experience managing and developing direct reports.
• Strong knowledge of attribution, conversion tracking, tagging, and digital measurement frameworks.
• Experience working with platforms such as Google Ads, Meta Ads Manager, Google Analytics, and reporting tools.
• Excellent stakeholder management skills and the ability to work effectively across multiple teams.
• A proactive and innovative approach, with a passion for testing new ideas and driving continuous improvement.
• Strong project management and organisational skills, with the ability to manage multiple priorities simultaneously.

• 1 day from home per week
• 30 days of holiday per year - including bank holidays, increasing with years of service
• Heavily discounted hotel rates in Europe (extends to the Radisson Hotel Group and family & friends)
• F&B discounts at our restaurants and bars (for your whole party)
• Benefit Hub - Discounts in many supermarkets, major retailers, attractions, restaurants and cinemas.
• Free financial & mortgage advice
• 24/7 employee assistance programme
• Access to 40% of your pay before payday through Wagestream
• Vitality at work scheme, with great gym discounts and more
• Free dry cleaning for work uniform
• Travel season ticket loan, Ride to Work Scheme
• Annual Staff parties and events
• Company pension plan

This is an opportunity to make a real impact across a diverse portfolio of hospitality brands while working at the forefront of digital marketing. You'll have the freedom to shape strategy, influence investment decisions, lead a talented team, and drive measurable business results. If you're passionate about performance marketing, data-driven decision making, and creating campaigns that deliver growth, we'd love to hear from you.