Digital Account Director

Salary: £50,000 to £59,000 plus 2 yearly bonuses

Location:

London, UK 3 days in the office, 2 from home (Monday, Friday)

Are you a social media, creator and creative expert that wants to change the world? Have you spent your career building your digital and creative skills and you now want to use them to tackle the biggest issues of our time? Do you want to create digital strategies, content, copy and campaigns that drive impact in the real world?

If you want to work with leading non-profit and good cause clients, helping them launch campaigns on issues like the climate crisis, renters rights, tech freedom, combating misinformation and hate speech - join our growing team of world-class communications talent at 89up.

89up is the global agency for not for profits and good causes. Our mission is clear: to help our incredible clients tackle the world’s greatest challenges, with a focus on climate action, social justice, economic fairness and helping to deliver the UN sustainable development goals.

We work with organisations across the UK, Europe, US, and beyond. Across the agency we deliver public relations, creative campaigns, website development, advocacy, insights, and mobilisation.

You are joining a team of people who…

• Are passionate about driving change
• Love tackling complex problems and inspiring action
• Believe in collaborative working and creating integrated solutions
• Want to create industry leading work for causes that matter

In this role, you will work on some of the world’s most pressing issues - you will create and launch best in class social campaigns that mobilise audiences across the world to make change.

We are looking for a social and creative expert, who has varied digital campaigning expertise: you will lead and implement social and influencer campaigns, think strategically about how to mobilise and persuade, work with our content teams to create both big ideas and specific pieces of content , analyse audience and insights data to understand what works, draft copy.

You will build and lead relationships with a broad range of clients, advising and consulting on how they can launch genuinely innovative digital campaigns - delivering fantastic results and measurable impact.

Ideally, you will be someone with 5+ years experience activating digital campaigns in a communications agency or inhouse. You will need to have both a strategic and hands-on approach, and you will have in-depth knowledge of quality content and social media channels, in particular Meta, Tik Tok, Linked In, X as well as ideally some understanding of how search, web, programmatic and analytic can fit into a wider campaign.

• Creative Vision with a maker’s mindset: Ability to conceptualise big-picture creative campaigns and get hands-on - writing punchy copy, drafting scripts, creating thumb-stopping hooks, and developing social content for non-profits, NGOs, and ethical brands.
• Social-First: Finger on the pulse of popular culture, platform updates, algorithm shifts, and emerging digital trends across Meta, Tik Tok, Linked In, You Tube, X, and emerging platforms.
• Creator & influencer: Hands-on experience identifying, outreach-managing, briefing, and building relationships with creators, ambassadors, and influencers to amplify impact authentically.
• Translating complexity: Brilliant at taking dense policy, advocacy, or cause-related topics and turning them into accessible, emotionally resonant, and action-oriented comms (petitions, donor journeys, campaign toolkits, and case studies).
• Hands-On content ideation, briefing and creation: Strong eye for visual storytelling and format innovation, with the ability to co-create creative assets, write…