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Crm manager for credit products

Job in Greater London, London, Greater London, W1B, England, UK
Listing for: Enfint
Full Time position
Listed on 2026-09-18
Job specializations:
  • Marketing / Advertising / PR
    CRM Systems & Management
Salary/Wage Range or Industry Benchmark: 30000 - 54000 GBP Yearly GBP 30000.00 54000.00 YEAR
Job Description & How to Apply Below

Currys is the UK’s best-known technology retailer, helping customers enjoy technology through retail, services, credit and customer-focused support. It is also the UK’s biggest recycler and repairer of technology.

Задачи
  • Develop the CRM Credit strategy, including test-and-learn opportunities and third-party customer journeys to improve credit spend and engagement
  • Manage customer journey workflows across email, push, Direct Mail, app and ad-hoc microsite activities
  • Accelerate the launch of credit reporting for multiple stakeholders
  • Conduct end-to-end data mapping of CRM journeys and assess credit data, propensity models and wider CRM marketing opportunities
  • Carry out gap analysis of joint brand marketing opportunities for credit promotions
  • Develop opportunities to improve acquisition for wider financial services products using customer insight and recommendations
  • Deliver initiatives to reduce dormancy and improve credit customer retention
  • Identify opportunities to evolve CRM retention, in-life and welcome programmes
  • Champion the CRM Strategic Framework and campaign delivery process, align stakeholders with wider business objectives, and act as the CRM Subject Matter Expert
  • Advocate for a customer-first mindset within the CRM team and coordinate training on CRM technology and data usage
  • Create and implement testing plans covering products, language and product offers within joint brand marketing outputs
Требования
  • Demonstrated CRM experience with a high-profile, multi-channel consumer brand across acquisition, retention and lifecycle marketing
  • Experience managing a sizeable customer database
  • Experience using a campaign tool to build and deploy campaigns
  • Degree or equivalent in Marketing, Business or a related field
  • Meticulous attention to detail and a can-do attitude
  • Commercially focused and data driven, with a customer-first approach to marketing decisions
  • Strong communication and organisational skills, with a focus on campaign planning, content delivery and analytics
  • Self-motivated, proactive and able to work to deadlines
  • Nice to have:
    Experience working in a regulatory environment
Условия
  • Fixed-term contract for 6 months
  • 25 Days of annual leave plus bank holiday entitlement
  • Private medical insurance
  • Life Assurance
  • Competitive pension scheme
  • Access to a discretionary bonus
  • Ongoing training and career development opportunities
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