Ecommerce Trading Executive

White Stuff was established in 1985 through a simple idea. This idea grew and now we have shops and concessions in the UK and internationally, selling women’s and men’s clothing as well as beautiful accessories and homeware. Our original prints (all designed in house), intricate details and considered design touches reflect our personality and make us subtly distinctive.

Our people are at the heart of our brand, constantly moving and driving us forward. We’re sociable, talented and like-minded and we’re not hierarchical or political in how we do business. We encourage entrepreneurial ideas and accountability at all levels.

• A confident and knowledgeable leader, with an entrepreneurial spirit.
• Ambitious, positive and energetic with a passion to succeed.
• Proven record of driving growth through trading and operational efficiency.
• A commercially minded strategic thinker with strong analytical skills.
• A team player, holding a pivotable role within the trading team.
• Proactive, adaptable, and comfortable managing change in a fast-paced retail environment.

The e-Commerce Trading Executive is responsible for actively managing and optimising all site content to deliver the best possible customer experience and support trading performance across all channels. Working closely with the Digital Marketing, Digital Optimisation and wider eCommerce teams, the role exists to maximise conversion, elevate customer experience and drive profitable growth.

This is a commercially led role that sits at the heart of the Ecommerce team.

• Actively manage the trading calendar to ensure all updates are briefed in on time.
• Coordinate new campaign and product launches, working closely with the Marketing and Product teams.
• Lead and coordinate major seasonal site transitions, including content briefing, content loading, navigation restructuring, PLP optimisation, category re‑mapping and implementation of seasonal trading strategies.
• Build and maintain homepages and landing pages to support trading priorities and campaign launches.
• Continuously check the site to deliver the best possible customer experience.
• Test and sign off on the staging site.
• Test promotions before going live.
• Be available for on-site checks ahead of key launches and promotions, including outside standard hours where required, with time off in lieu given in return.
• Check MD pricing has been uploaded and scheduled for Sale launch.

• Organise merchandised categories and influence visual merchandising.
• Use merchandising tools to create category pages, including content mapping, copy implementation and product curation, in collaboration with the digital marketing team.
• Utilise conversion optimisation tools to improve key web metric including revenue / demand
• Plan, build and maintain site navigation structures and taxonomy to improve discoverability and the customer journey.
• Optimise on‑site search.
• Work with the creative team to use the best imagery, and flag imagery issues with the imagery team to support reshoot requirements and maintain tracking.

• Review product and asset performance to influence the briefs.
• Monitor the competition and report on ideas.
• Suggest A/B tests to maximise performance.
• Own day‑to‑day management of outfitting tool, including performance monitoring and quality assurance.
• Maintain and optimise returns tracking pages.
• Maintain product review groupings.

• Recommend products to be used on emails and check links before approval.
• Email engine configuration.
• Update and maintain terms and conditions.

• Work closely with the rest of the e‑Commerce team to support all trading activity across all channels.
• Sup…