Team Lead, Field Marketing, Europe

Our Culture and Impact Cvent is a leading meetings, events, and hospitality technology provider with more than 5,500+ employees and ~30,000 customers worldwide, including 60% of the Fortune 500. Founded in 1999, Cvent delivers a comprehensive event marketing and management platform for marketers and event professionals and offers software solutions to hotels, special event venues and destinations to help them grow their group/MICE and corporate travel business.

Our technology brings millions of people together at events around the world. In short, we’re transforming the meetings and events industry through innovative technology that powers the human connection. Cvent's strength lies in its people, fostering a culture where everyone is encouraged to think like entrepreneurs, taking risks and making decisions confidently. We value diverse perspectives and celebrate differences, working together with colleagues and clients to build strong connections.

AI at Cvent:
Leading the Future Are you ready to shape the future of work at the intersection of human expertise and AI innovation? At Cvent, we’re committed to continuous learning and adaptation- AI isn’t just a tool for us, it’s part of our DNA. We’re looking for candidates who are eager to evolve alongside technology. If you love to experiment boldly, share your discoveries, and help define best practices for AI-augmented work, you’ll thrive here.

Our team values professionals who thoughtfully integrate AI into their daily work, delivering exceptional results while relying on the human judgment and creativity that drive real innovation. Throughout our interview process, you’ll have the chance to demonstrate how you use AI to learn, iterate, and amplify your impact. If you’re excited to be part of a team that’s leading the way in AI-powered collaboration, we’d love to meet you.

Cvent is seeking a UK-based Team Lead to own and execute integrated field marketing initiatives for the DACH region across the full funnel, while also supporting strategic European Hospitality Cloud programmes. This role will be responsible for end-to-end campaign planning and execution across demand generation, webinar programmes, partner marketing, content localisation, and event delivery. The position involves reporting to the Senior Marketing Manager based in India and collaborating closely with counterparts in India and the US.

The position will play a critical role in driving awareness, engagement, and pipeline across the DACH market, while also contributing to broader European initiatives for the Hospitality Cloud business. The successful candidate will work closely with sales, digital, content, product marketing, customer marketing, external partners, freelance writers, and translation agencies to deliver impactful regional programmes.

• DACH Field Marketing Strategy:
  Lead end-to-end field marketing strategy and execution for the DACH region, ensuring alignment to business goals, regional sales priorities, and Hospitality Cloud growth objectives.
• Campaign Execution:
  Serve as the German-language marketing specialist, owning regional campaign activity including website updates, messaging, webinar promotion, and localised content across channels.
• Digital Content & Localisation:
  Maintain DACH website content and manage translation agencies and freelancers to localise campaigns, blogs, and long-form assets. Develop German-language content including nurture copy, landing pages, and thought leadership pieces.
• Webinar Programme Management:
  Own the planning and execution of German and English webinars across the funnel, including stakeholder coordination, campaign execution, and performance tracking.
• Partner Marketing:
  Build and manage relationships…