Technical Campaign Executive

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You’ll be joining Bauer Media Audio’s growing CRM team – the people behind the personalised customer journeys that help transform listeners into loyal fans. We work across some of the UK’s most recognised audio brands, including KISS, Magic Radio, Greatest Hits Radio, Absolute Radio, Kerrang! and Planet Rock, as well as competitions and promotions such as Make Me A Winner.

You’ll be joining Bauer Media Audio’s growing CRM team – the people behind the personalised customer journeys that help transform listeners into loyal fans. We work across some of the UK’s most recognised audio brands, including KISS, Magic Radio, Greatest Hits Radio, Absolute Radio, Kerrang! and Planet Rock, as well as competitions and promotions such as Make Me A Winner.

This is an exciting opportunity to play a key role in the technical execution of CRM campaigns that reach millions of listeners and customers across Bauer Media.

You’ll sit at the heart of our CRM operation, acting as the link between campaign strategy and campaign delivery. Working closely with CRM colleagues, brand teams and stakeholders across the business, you’ll help build the journeys, automations, audience segmentations and campaign workflows that ensure the right message reaches the right audience at the right time.

As a newly created role within a growing team, you’ll have the opportunity to work across two distinct areas of the business – Audio and Competitions – giving you exposure to a broad range of customer journeys, audience behaviours and campaign objectives. If you enjoy combining technical thinking with marketing execution and want to see the direct impact of your work, this role offers plenty of opportunity to learn, develop and make a genuine difference.

You’ll be responsible for supporting the technical delivery of CRM campaigns, ensuring customer journeys, audience targeting and campaign automations are built and executed effectively.

Responsibilities include, but are not limited to:

• Building and managing customer journeys and automated campaign workflows within CRM platforms.
• Creating and maintaining audience segmentations to support personalised communications.
• Supporting the end-to-end execution of CRM campaigns across multiple brands and business areas.
• Managing campaign scheduling and deployment activity.
• Ensuring CRM data and campaign processes are accurate, efficient and effective.
• Supporting reporting activity and campaign performance analysis.
• Identifying opportunities to improve processes, workflows and operational efficiency.
• Working closely with colleagues across CRM, marketing and content teams to deliver engaging customer experiences.

We’re looking for someone who enjoys the technical side of CRM and is passionate about delivering campaigns that create real customer engagement.

You will ideally have:

• Experience in a CRM, Email Marketing, Marketing Automation or Digital Marketing role.
• Hands-on experience delivering or supporting end-to-end CRM campaigns.
• Experience working with CRM platforms such as Braze, Salesforce Marketing Cloud, Adobe Campaign or similar tools.
• Experience building customer journeys, automations, audience segmentation or campaign workflows.
• Strong organisational skills and excellent attention to detail.
• Confidence working with campaign data and making informed decisions based on insights.
• A collaborative approach and the ability to work with a variety of stakeholders.
• A proactive mindset with a desire to improve processes and continually learn.

It would be great if you also have:

• Direct experience using Braze.
• Exposure to Tableau or other data visualisation tools.
• Basic SQL…