Senior Marketing Associate
Job in
Greater London, London, Greater London, W1B, England, UK
Listed on 2026-09-21
Listing for:
Moody's Corporation
Full Time
position Listed on 2026-09-21
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Marketing Communications, CRM Systems & Management
Job Description & How to Apply Below
- 3+ years' experience executing multi-channel demand generation campaigns across email, paid media, social media, content syndation, webinars, and events, delivering measurable lead, pipeline, and revenue outcomes
- Hands-on experience with marketing automation platforms such as Marketo, Hub Spot, or similar, including campaign build, launch, audience segmentation, workflow management, and optimisation
- Strong understanding of audience targeting, lead nurturing, and customer journey execution, using data-driven approaches to improve engagement, lead quality, and campaign performance
- Exceptional attention to detail with experience conducting quality assurance across emails, landing pages, forms, workflows, links, and other campaign assets to ensure a high-quality customer experience and regulatory compliance
- Experience analysing campaign, engagement, conversion, and pipeline metrics to identify optimisation opportunities, improve performance, and support business growth
- Excellent organisational and stakeholder management skills, with the ability to coordinate multiple projects, vendors, sales and marketing teams simultaneously
- Demonstrated proficiency in artificial intelligence concepts, with hands-on experience using AI tools to streamline workflows and enhance operational efficiency. Proven ability to implement AI-powered solutions to solve business challenges. Demonstrates a growing awareness of AI risk management and a commitment to responsible and ethical AI use
- 3+ years' experience executing multi-channel demand generation campaigns across email, paid media, social media, content syndation, webinars, and events, delivering measurable lead, pipeline, and revenue outcomes
- Hands-on experience with marketing automation platforms such as Marketo, Hub Spot, or similar, including campaign build, launch, audience segmentation, workflow management, and optimisation
- Strong understanding of audience targeting, lead nurturing, and customer journey execution, using data-driven approaches to improve engagement, lead quality, and campaign performance
- Exceptional attention to detail with experience conducting quality assurance across emails, landing pages, forms, workflows, links, and other campaign assets to ensure a high-quality customer experience and regulatory compliance
- Experience analysing campaign, engagement, conversion, and pipeline metrics to identify optimisation opportunities, improve performance, and support business growth
- Excellent organisational and stakeholder management skills, with the ability to coordinate multiple projects, vendors, sales and marketing teams simultaneously
- Demonstrated proficiency in artificial intelligence concepts, with hands-on experience using AI tools to streamline workflows and enhance operational efficiency. Proven ability to implement AI-powered solutions to solve business challenges. Demonstrates a growing awareness of AI risk management and a commitment to responsible and ethical AI use
- Bachelor's degree in Marketing, Business, Communications, or a related discipline
- Equivalent professional marketing qualifications and relevant industry experience will also be considered
- Support the execution and optimisation of demand generation campaigns that drive pipeline growth and revenue across the Insurance business
- Support the planning and execution of regional demand generation campaigns aligned to business, sales, and marketing priorities
- Build and manage multi-channel campaigns across email, digital advertising, social media, webinars, content syndication, and events
- Configure and launch campaigns within marketing automation platforms, including audience segmentation, personalisation, workflows, and scheduling
- Build and activate targeted audiences using data-driven segmentation and customer insights
- Support lead nurture programmes and customer journey execution across key lifecycle stages
- Manage lead capture, tracking, qualification, and handoff processes between marketing and sales teams
- Conduct quality assurance reviews of campaign assets, including emails, landing pages, forms, workflows, and integrations
- Monitor, analyse, and report on campaign performance, engagement, conversion, and pipeline contribution, recommending optimisation opportunities
- Coordinate campaign execution with external vendors and partners to maximise lead generation effectiveness
- Drive operational excellence through process improvement, automation, campaign governance, and the use of…
Position Requirements
10+ Years
work experience
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