Product Marketing Manager; B2B Saas

Product Marketing Manager (B2B Saas)

Location:

London, UK (Hybrid - Flexible)
Role Type: 6-Month Contract (High extension potential)

On behalf of one of our top global technology clients-a premier digital platform with hundreds of millions of daily users-we are recruiting a founding Product Marketing Manager for an internal scale-up venture

Originally built in-house by platform engineers, this proprietary experimentation, feature flagging, and product analytics tool is commercializing into a standalone B2B SaaS platform Operating as a fast-paced "0-to-1" startup with full executive backing, the team is launching a self-serve, product-led growth (PLG) motion

• Self-Serve Lifecycle:
  Own messaging across every funnel stage-signup, onboarding, activation prompts, contextual paywalls, and free-to-paid conversion tiers
• Organic Engine:
  Build thought leadership, SEO, search visibility, and developer community content
• Launches & Positioning:
  Lead cross-functional GTM launches, develop competitive intelligence battle cards, and maintain a centralized messaging source of truth
• Sales Enablement:
  Equip sales teams with persona-specific talk tracks, pitch decks, and demo scripts for engineering and product leadership buyers

• 5+ years in B2B Product Marketing, ideally within SaaS, developer tools, or high-growth tech platforms
• Proven PLG track record owning self-serve user funnels and driving conversion to paid tiers
• Technical & AI-native fluency:
  Comfortable engaging engineers as a peer, simplifying complex technical concepts (feature flags, analytics), and using AI tools (Claude, ChatGPT, automated workflows) to scale GTM execution

Note:

Startup mindset:
Autonomous and hands-on, willing to handle strategy down to execution, we need someone who is coming from a startup background company doing the B2B Saas Product Marketing