Partner Marketing Lead

Join one of the UK’s top 5 fastest-growing companies at a pivotal stage of its journey. This high-growth, social-first consumer business has generated more than 1.5 billion organic views and built products enjoyed by millions worldwide, with ambitious plans to continue scaling internationally.

This is an opportunity to take ownership of Partner Marketing, leading the strategy across creators, affiliates and partner ecosystems from a Soho-based London office.

You’ll manage and develop a growing team, shape how the business approaches partnerships and directly influence revenue growth.

With the company scaling rapidly, there is significant scope for career progression, increased leadership responsibility and the chance to help build a category-leading global brand.

Key Responsibilities:

• Lead and develop a team of Marketing Associates and contractors, taking accountability for partner-driven views and revenue.
• Manage and scale affiliate programmes across Tik Tok, Instagram, Facebook, Snapchat and You Tube.
• Build and grow influencer, ambassador and external creator partnerships, owning acquisition, retention and relationship management.
• Develop scalable seeding, sampling, outreach and partner marketing systems and playbooks.
• Lead experimentation into emerging monetisation and partnership models, using performance insights to evolve the wider marketing strategy.
• Proven experience managing and scaling Tik Tok Shop affiliate, influencer or creator partnership programmes.
• Strong commercial experience owning marketing performance end-to-end and identifying the drivers behind results.
• Experience managing, developing and scaling a marketing team.
• Experience operating within a fast-moving social commerce, creator economy or similarly high-growth environment.
• Confidence working cross-functionally and translating partner performance into clear commercial actions across a business.