Engagement Strategist​/Planner - Health

Ogilvy, part of WPP, was founded in 1948 by David Ogilvy. David created a culture that deeply respects and cares about its people and clients. Our mission is to inspire people and brands to make an impact and we are committed to attracting, growing, and retaining the best talent in the industry.

Ogilvy Health UK is made up of healthcare communication specialists across the disciplines of medical education and communications; brain sciences; brand promotion; digital and social; strategic planning; public relations; and creative/design. We believe we are like no other: we blaze new trails; we encourage a culture of creativity and innovation; we challenge, and we change; and we recognise and reward our team.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counselin a single company –powered by exceptional talent and our agentic marketing platform, WPP Open,to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit

As an Engagement & Experience Planner, your main focus will be defining how, where, and when we connect with Healthcare Professionals (HCPs) and target audiences across the treatment landscape.

This role bridges brand vision and real-world execution. You will create omnichannel engagement strategies, map customer experience journeys, and shape meaningful touchpoints across a balanced portfolio of promotional and medical accounts (spanning prescription medicine, specialized therapy areas, and consumer health).

This is a versatile planning role designed for someone curious, lateral-thinking, and eager to mold their strategic craft within a supportive, high-performing strategy team

• Omnichannel & Engagement Strategy: Support the creation of customer engagement strategies across promotional and medical communications, mapping out effective touchpoints for Healthcare Professionals (doctors, specialists, pharmacists, and broader care teams).
• Journey & Experience Mapping: Analyze HCP behaviors, decision-making drivers, and channel preferences to build end-to-end engagement ecosystems.
• Workshop Facilitation & Client Engagement: Co-design and facilitate strategic client workshops, strategy development sessions, and interactive planning meetings.
• Insight Synthesis & Critical Thinking: Mine actionable insights from data, research, and behavioral observations to unlock strategic white space and competitive advantage.
• Cross-Account Support: Work closely with strategy leaders across a blend of client accounts (approx. 50/50 split across promotional and medical/scientific streams), adapting seamlessly to different therapeutic areas.
• New Business & Pitch Support: Contribute research, journey mapping, and engagement thinking to integrated 360° pitches and new business initiatives.

• Experience / Engagement / Media Strategists: 2–5 years of experience in experience planning, engagement strategy, media strategy, or omnichannel planning within an agency or consulting environment.
• Life Sciences Backgrounds Transitioning to Strategy: A degree or background in Life Sciences (e.g., Pharmacy, Pharmacology, Biomedical Sciences, or Healthcare Consulting) with a strong strategic mindset and a desire to pivot into creative brand and engagement planning.
• Behavioral Strategy / Consulting Backgrounds: Experience in behavioral science, behavioral consulting, or strategic consulting applied to communications and decision-making.

Ogilvy celebrates its people. Fully. Enthusiastically. Unhesitatingly. We’ll…