Product Content Writer

About Fresha

Fresha is the leading AI-powered operating system for the global beauty and wellness industry, giving businesses everything they need to run smarter, grow faster and build stronger client relationships.

In May 2026, Fresha secured an $80M growth investment from KKR at a valuation of $1B
, officially reaching unicorn status and bringing total funding raised to $285M. Already profitable, Fresha is using this investment to accelerate global expansion and drive the next generation of AI and product innovation.

Today, Fresha operates at global scale, with offices across Europe, North America, the Middle East and Asia Pacific. Our platform is trusted by 130,000+ beauty and wellness businesses across 120 countries
, with more than 1.5 billion appointments booked to date.

Our mission is simple:
help beauty and wellness businesses grow by giving them the technology they need to attract clients, manage their operations and run their business in one place.

We’re continuing to scale rapidly across markets, teams and products, making this an exciting time to join us.

Product Content Writer | London HQ (Old Street) | On-site

Product content sits at the heart of how Fresha’s partners and customers understand and experience our platform. We’re looking for a Product Content Writer to own how we communicate our products
, turning complex features into clear, engaging content across Help Centre articles, launch communications, video scripts and in-product copy.

As Fresha continues to scale globally, you’ll work closely with Product, Design, Marketing and Product Education to bring new features to life, shape the user experience and make sure our customers have the content they need to get the most from Fresha.

• Content Development: Own the end-to-end creation of Help Centre articles and feature release communications, delivering high-quality content that helps our partners get the most out of Fresha.

• Product Expertise: Partner with Product Managers to develop a deep understanding of feature functionality, becoming a product expert and translating complex product information into clear, engaging content.

• Go-to-Market & UX Copy: Bring new product launches to life through engaging content that communicates the value of new features to our partners and customers. Review and contribute to UX copy that makes new features clear, intuitive and easy to use, working closely with Product, Marketing and Design teams.

• Video Script Writing: Create engaging Fresha Academy video scripts that bring products to life and help our partners build confidence in using the platform.

• AI Innovation: Contribute to content that powers our AI capabilities, helping shape how users interact with Fresha and supporting the future of product education.

• Project Management: Take ownership of content projects from idea to delivery, driving collaboration across teams and ensuring content is ready to support product launches.

• Content Writing: Excellent content writing experience in a technical, product, or SaaS environment, with a proven ability to create clear, engaging and user-friendly content.

• Documentation: Experience creating Help Centre content, technical documentation, or similar user-facing materials is a plus.

• Communication: Exceptional writing skills, meticulous attention to detail and the ability to bring content to life across different audiences and formats.

• Adaptability: A natural curiosity for learning new technologies and the ability to turn complex product features into simple, accessible content that helps users get the most out of Fresha.

• Collaboration: A collaborative approach to working with Product, Marketing and Design teams, bringing ideas to the table and helping…