Head of Self-Gifting​/Impulse FTC

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The Head of Self-Gifting & Impulse (Maternity Cover) will lead one of Godiva's most important strategic growth platforms, setting the direction for the global self-gifting portfolio and translating it into clear category, innovation and market priorities. The role is accountable for strengthening Godiva's relevance across self-treat, impulse, sharing and everyday premium occasions, with a sharp focus on profitable category growth and consumer-led portfolio choices globally.

As the global lead for the category, the role will align global and regional stakeholders, direct the Marketing Manager and cross-functional teams, and ensure decisions move through Stage & Gate with pace, clarity and commercial rigour.

• Set the global strategy and growth agenda for the Self-Gifting & Impulse portfolio, defining long-term growth choices and annual priorities.
• Shape and scale priority platforms globally through a rigorous portfolio framework lens across formats, price points, markets and occasions, ensuring Godiva's self-gifting platforms are distinctive, commercially scalable and locally relevant.
• Define the strategic direction of the multi-year innovation pipeline, setting portfolio investment priorities and allocating resources across growth platforms while balancing near-term delivery with the development of future growth opportunities, underpinned by consumer, shopper and category insight.
• Translate consumer, shopper, category and competitor evidence into clear portfolio decisions, investment priorities and business cases that drive penetration, frequency, relevance and profitability.
• Build alignment and commitment across global and regional stakeholders, establishing strategic guardrails while enabling markets to create locally relevant commercial activation plans.
• Lead the Marketing Manager and cross-functional teams through clear ownership, governance and RACI-led ways of working whilst championing Stage & Gate excellence.

• Significant senior-level experience in FMCG marketing, category strategy, portfolio leadership or innovation, with a track record of delivering growth through consumer-led choices.
• Entrepreneurial and proactive in approach, with the ability to create clarity from ambiguity, mobilise stakeholders and relentlessly drive priorities forward to deliver business impact.
• Proven ability to lead global or multi-market platform strategies and translate long-term ambition into focused priorities, roadmaps and executable plans.
• Strong commercial and financial acumen, including category growth modelling, portfolio optimisation, business case development and investment prioritisation.
• Excellent strategic thinking and analytical capability, with the confidence to challenge assumptions and turn complex evidence into clear recommendations and decisions.
• Strong cross-functional leadership, with the ability to influence senior stakeholders without direct authority.
• Demonstrated people leadership, including setting direction, coaching talent, delegating effectively and creating clarity through RACI-led ways of working.
• Outstanding communication and presentation skills, with the gravitas to align global and regional leadership around a compelling category and portfolio narrative.

• Experience in premium chocolate, confectionery, snacking or adjacent premium consumer categories.
• Experience of innovation and renovation leadership from opportunity definition through Stage & Gate, launch readiness and in-market performance review.
• Experience scaling a hero brand or product platform across multiple channels, formats, price points and markets.
• Strong understanding of global category, consumer and shopper research methodologies and how to convert learning into strategic…