Events Marketing Manager

Nexus Black is an AI-first business within IFS, built to move quickly, challenge traditional ways of working, and turn the potential of AI into real-world outcomes for enterprise customers. We build AI to solve hard problems for the industries that keep the world turning: up on power lines, down on factory floors, and out in the field.

Our products — Resolve (field service and predictive maintenance), Flow (production planning), Comply (regulatory compliance) and Reason (analytical reasoning) — are used by technicians and engineers who cannot afford a tool that doesn't work first time. We pair 40 years of IFS industrial depth with the technical pace of a start-up, and we get results in weeks, not months.

We're building a team of highly capable, high-ownership people who are comfortable operating across traditional boundaries. We care less about rigid job descriptions and more about people who can understand a problem, get hands‑on, and own the outcome.

We're looking for a highly motivated Events Marketing Manager to own B2B events for Nexus Black. From the first "should we even be at this event?" question through to the post‑event pipeline report. You'll identify the right events for our audience, run them end‑to‑end, and hold every event accountable to hard numbers: pipeline influenced, leads generated, cost per meeting, and revenue contribution.

This isn't logistics for its own sake, it's demand generation, delivered live.

• Build and maintain a rolling calendar of the right events for Nexus Black — flagship industry conferences, regional field days, executive round tables, and co‑marketing events with IFS — prioritized against pipeline gaps, regional targets, and industry focus areas (energy, utilities, aerospace, manufacturing).
• Evaluate event opportunities against clear go/no‑go criteria: audience fit, expected pipeline value, cost, and competing priorities — and be willing to say no to events that don't earn their place.
• Translate NxB's product launches, customer proof points, and market narrative into event concepts across Resolve (field service and maintenance), Comply (compliance), and Flow (manufacturing).

• Own end‑to‑end event management: concepting, budgeting, logistics, staffing, and on‑site execution for both NxB‑led and co‑branded IFS events.
• Maintain event trackers giving leadership visibility into timelines, dependencies, budgets, and next steps across every live event.
• Manage relationships with venues, event organizers, vendors, and sponsorship contacts to ensure seamless delivery, on time and on budget.
• Serve as the on‑site point of contact for logistics, registration, speaker coordination, and attendee experience.
• Work closely with agencies and designers to create brand experiences (conference booths, roadshows, virtual events, and more) that stand out and convert AI‑First Marketing Infrastructure
• Partner with the Head of Marketing to bring AI‑first ways of working into event marketing — using AI tools as the default, not an add‑on.
• Become proficient in Claude Cowork for multi‑step event workflows: briefing documents, run‑of‑show planning, post‑event synthesis, and recurring reporting — compressing work that used to take days into a single working session.
• Use Claude Design for rapid production of event assets — invites, signage, one‑pagers, badge and booth concepts — to supplement agency output and speed up turnaround.
• Help evaluate new AI capabilities as they ship and advise how event workflows should connect to our broader Hub Spot/CRM ecosystem.

• Develop pre‑event, during‑event, and post‑event communication plans (email, landing…