Organic , AI Search & Content Strategy Manager

the company is looking for an Organic Growth, AI Search & Content Strategy Manager to build and scale how we are discovered, trusted, and chosen across search and AI-powered discovery.

You will own our organic growth strategy across SEO, content, and emerging answer engines, turning customer and market insight into high-quality content that builds authority and drives measurable pipeline. Working closely with Marketing, Product, Engineering, and subject‑matter experts, you will shape our editorial strategy, improve our technical foundation, and help define the company’s point of view in the market.

You will help define and execute the company’s approach to Answer Engine Optimization (AEO), Generative Engine Optimization (GEO), and AI-search visibility.

This is a highly strategic and hands‑on role for someone who understands both traditional search and the changing ways buyers discover brands through AI-powered search experiences.

Own the company’s organic growth strategy across search, content, and AI-powered discovery channels.

• Set clear goals, KPIs, and reporting for organic traffic, high-intent keyword performance, brand visibility, engagement, conversion, pipeline, and revenue contribution.

• Identify high-value organic opportunities through keyword research, audience insights, competitive analysis, search‑intent mapping, and content gap analysis.

• Stay ahead of evolving search behavior, search algorithm changes, and emerging AI-search trends.

Develop strategies to improve how the company is surfaced, cited, and represented across AI-powered answer engines and generative search experiences.

• Create structured content frameworks, direct‑answer content, schema markup, and authoritative entity signals that support discoverability in both traditional and AI‑driven search.

• Monitor brand mentions, sentiment, citation frequency, and share of voice across AI‑search environments.

• Partner with internal teams to ensure the company’s content and web presence accurately communicate our expertise, positioning, and category leadership.

Lead end‑to‑end SEO strategy across technical, on‑page, and off‑page SEO.

• Partner with Product, Engineering, and Web teams to improve site architecture, page speed, technical health, Core Web Vitals, and overall search performance.

• Drive keyword strategy, content optimization, internal linking, and landing‑page improvements.

• Lead digital PR, backlink acquisition, and authority‑building initiatives to strengthen domain authority and topical relevance.

Serve as Editor‑in‑Chief for the company’s thought‑leadership and insights content.

• Build and manage an editorial calendar featuring industry insights, original research, expert interviews, data‑driven reports, and high‑value educational content.

• Establish editorial standards and ensure a clear, consistent, and credible brand voice across content.

• Work closely with internal subject‑matter experts, freelance contributors, and cross‑functional partners to create content that is useful, differentiated, and commercially impactful.

• Oversee content distribution and repurposing to maximize the reach and value of each piece of content.

In this role, you will help the company:

• Increase organic traffic and rankings for high‑intent search terms.

• Improve brand visibility, citations, and share of voice in AI‑powered answer engines.

• Build a trusted, high‑performing thought‑leadership platform that supports brand authority and demand generation.

• Improve website health, technical SEO performance, and conversion from organic channels.

• Generate…