Ecommerce Experience Manager

Reports to:

Head of Direct to Consumer (DTC). Department:
Direct to Consumer (DTC).

Location:

London – Hybrid (4 days office-based, 1 day remote).

Contract:

Full time, permanent. Manages:
Ecommerce Executive.

This is an exciting time for Derek Rose. We're preparing to launch a new website, and you'll be the one to bring it to life, building new pages that grow brand desire and keep the momentum going in our thriving DTC business.

We're looking for an Ecommerce Experience Manager to own the Derek Rose website and ecommerce platform, creating on-brand, data-informed customer experiences.

You'll work side by side with our Ecommerce Manager. You'll own our Shopify platform and tech roadmap, collaborate with our web development partner, and lead the Ecommerce Executive. The role suits someone who cares about detail, uses data to make decisions, and wants every page to feel as considered as our product.

• Build and look after pages across the site, including product listing pages, product pages, the brand hub and campaign pages.

• Set the site merchandising strategy so the right products are in front of customers at the right time, with the Ecommerce Executive handling the day-to-day merchandising.

• Own search and product discovery, including setting up and maintaining filters.

• Own the testing and optimisation programme: use data and customer insight to find where the journey can be better, run tests to prove what works, and feed the results into the roadmap.

• Work with the Ecommerce Manager to make sure paid traffic lands on relevant, in-stock pages.

• Own the process for getting new products live: plan launches with Merchandising and Design, and set up the workflow and support the Ecommerce Executive needs to get products on site on time, with complete and accurate information.

• Work with Design and Merchandising to capture the right product information from the start, so every product page gives customers what they need to buy with confidence.

• Work with IT and Finance, who own the ERP, to keep product data accurate between the ERP and our ecommerce systems, with a clear master system for each type of data.

• Lead our product feed strategy with the Ecommerce Manager and our performance marketing agency, improving which products go into each feed and how they appear in ads, including new templates.

• Own site tracking, making sure changes are managed properly and our data taxonomy is relevant and easy to use.

• Own site analytics: use data and tools to understand what is happening on the site, and turn it into clear actions for you and the teams around you.

• Act as product owner for the website.

• Own the tech roadmap and the development budget.

• Manage our web development partner and run development cycles from brief to release.

• Keep site speed and performance on the radar, working with our development partner to protect it as the site changes and improve it where it matters.

• Understand how Shopify and our ERP connect and depend on each other, so changes on either side don't cause problems for customers or the business.

• Make sure apps and integrations are kept up to date and working properly.

• Manage, support and develop the Ecommerce Executive, who carries out day-to-day site merchandising and page updates.

• Work closely with Ecommerce Trading, Merchandising, Design, Brand Marketing, Customer Service, Ecommerce Operations, IT and Finance to plan launches, content and site changes.

• 6+ years' experience in ecommerce, ideally in fashion, luxury or premium retail.

• Strong hands‑on experience with Shopify.

• Experience building and managing engaging, thoughtful, brand‑led pages on…