Digital Marketing Manager

Thought Spot is a Data & AI platform that helps companies turn data into enterprise advantage. We're Gartner MQ leaders with more than 1,000 customers globally and offices in Mountain View, Chicago, London, Bangalore, Sydney, and Tokyo.

Thought Spot started by giving humans a better way to ask questions of data. Spotter turned that into an AI analyst that reasons over governed enterprise data. Now we're taking that same product story and building it natively into EMEA through digital-first growth not exporting a US playbook, but earning pipeline in the channels where EMEA buyers actually discover us.

EMEA today is an established beachhead with real enterprise customers and a nearly decade-old office but it doesn't yet have a dedicated digital growth engine of its own. Unlike a region running someone else's paid and organic calendar, this role means building EMEA's digital demand generation from first principles: its search behavior, its paid channels, and how EMEA buyers now find and evaluate vendors through AI-driven search.

We're looking for the person to build and scale digital growth for EMEA. You'll join an incredible, fast-growing EMEA and global marketing team, working closely with EMEA sales and marketing leadership and backed by Thought Spot's central content, brand, and demand generation functions.

Your Goal: find what works across paid media, SEO, and AI-search, and build EMEA's digital channel mix into a self-sustaining pipeline engine.

• Own EMEA digital growth. Define the channel strategy across web, paid media, SEO, and AI-search for the region, including our key growth regions in DACH and France.
• Run paid media. Plan, launch, and optimize paid campaigns across search, social, and programmatic. Test constantly. Double down on what works.
• Win organic and AI-search. Build EMEA's SEO foundation and make sure Thought Spot shows up where buyers now search including AI-powered discovery and answer engines.
• Build pipeline, not just traffic. Own EMEA's digital contribution to pipeline and work directly with sales to make sure digital-sourced leads convert.
• Localize the story. Work with product marketing to make Thought Spot's positioning land for EMEA buyers, industries, and languages across every digital channel.
• Build the digital growth playbook. Turn what works in EMEA into a repeatable model the rest of the business can learn from.

• This is a high-ownership role. You'll have the resources of Thought Spot behind you and be part of an incredible, fast-growing EMEA and global marketing team.
• You have 5+ years in growth or digital marketing, with hands‑on ownership of paid media and SEO, not just oversight of an agency.
• You understand how AI‑search and answer engines are changing how buyers discover vendors, and you're already adapting for it.
• You understand what makes EMEA buyers different language, compliance, buying cycles not just a copy of the US digital motion.
• You can run a channel end to end: strategy, execution, measurement, iteration.
• Empowerment plus accountability is how you operate. You don't wait to be told what to do.
• You'd rather ship something 70% right today than wait for perfect next month momentum compounds.
• You work for the customer, not the campaign. If it doesn't move the needle for the people Thought Spot serves, it's noise.
• We value what you've built vs your title or years of experience.

Spotters are expected in-office 3+ days per week to be part of the energy of their local team. Momentum compounds when we're in the room together with faster decisions, sharper problem-solving, and the kind of peer learning that doesn't happen over a screen. Being in-office is our default way of working, with flexibility…