Product Marketing Manager

BVNK is the stablecoin-powered financial stack for enterprises. We're now part of Mastercard, and together we're building a network for every form of money – one that delivers more reach, more capability and more choice.

We enable businesses to build financial products, unlock new markets, and move money in seconds across 130+ countries, with 40+ licenses for fiat and digital assets globally. Processing billions annually, we empower enterprises worldwide to send, receive, convert, and settle stable coins and fiat seamlessly through a single integration.

Our mission is to accelerate global money movement, and we're assembling a world-class team to make it happen.

Trusted by industry leaders like Corpay, Worldpay, Deel, and Flywire, we deliver the infrastructure that makes new forms of money usable within the financial systems customers already rely on today.

By combining Mastercard's global payment reach and trusted networks with BVNK's stablecoin infrastructure, we're building the trusted operating layer for the evolution of money movement, helping customers participate in emerging digital networks without having to rebuild their businesses around every new innovation.

We're a diverse team spread across EMEA, North America, and APAC, with a shared belief that stable coins are the new infrastructure layer for financial services, and that BVNK is at the forefront of this shift.

We're incredibly honored to have been recognized by:

• CNBC World's Top Fintech Companies (2026)
• FXC Intelligence Top 100 Cross-border Payment Companies (2026)
• Newsweek's The Top 100 Global Most Loved Workplaces (three years running, most recently 2025)
• Linked In as one of the Top 20 Startups in the UK (2025)

We pride ourselves on innovation, creativity and developing within a rapidly expanding industry. Our accelerated growth is driven by our successful product offerings. BVNK is seeking an experienced, motivated, and proactive candidate to join our team as the Product Marketing Manager. As a Product Marketing Manager at BVNK, you will own and scale our sales enablement function - ensuring the commercial team has the clarity, confidence, and tools to win deals consistently.

This role is focused on building a high-performance enablement system, spanning product education programmes, competitive and market intelligence, and AI-driven workflows that remove friction from the sales process. You will work at the intersection of Product, Sales, and Marketing to ensure teams deeply understand what we sell, how we win, and how to position BVNK in live deals - with instant access to the right narratives, materials, and answers at every stage of the funnel.

• Design and own a structured customer insights programme across sales, solutions, account management and support, capturing use cases, objections, blockers and feature requests
• Run customer interviews, surveys, win/loss and churn analysis to understand why customers buy, adopt, expand or leave
• Segment customers by vertical, use case and product usage to find adoption gaps and expansion opportunities
• Turn insights into updates to positioning, product feedback and campaign priorities, not only reports
• Deliver a regular insights readout to Product, Sales and Leadership

• Own the customer communications strategy and calendar across product launches, feature releases, changes and deprecations
• Build lifecycle communications from onboarding through activation, expansion and retention, across email, in-product, webinars and account-led channels
• Create customer-facing assets such as release notes, product updates, onboarding guides, FAQs and use case content
• Give account managers and CSMs the messaging and talk tracks they need for customer conversations
• Set standards so customer communications stay clear, consistent and compliant, working with Legal and Compliance

• Plan and run campaigns that drive adoption of new and underused products among existing customers (payments, wallets, stable coins)
• Set target segments, objectives and success metrics for each campaign, and coordinate delivery across Marketing, Sales, CS and Product
• Run cross-sell and upsell programmes based on customer usage and fit
• Test messaging, channels and offers, and adjust based on performance
• Report on activation, adoption, time-to-value and expansion revenue

• Maintain a single source of truth for product,…