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Paid Media Director

Job in London, Greater London, W1B, England, UK
Listing for: Digital Waffle
Full Time position
Listed on 2026-10-09
Job specializations:
  • Marketing / Advertising / PR
    Digital Marketing, Marketing Strategy
Salary/Wage Range or Industry Benchmark: 80000 GBP Yearly GBP 80000.00 YEAR
Job Description & How to Apply Below
Paid Media Director | UK (remote)

A fast-growing ecommerce-focused digital agency is hiring a Paid Media Director to lead strategy across a portfolio of ambitious consumer brands.

This is a senior client-facing role for someone who combines deep platform expertise with commercial thinking and exceptional communication skills. The founders are specifically looking for someone who can confidently put in front of clients and prospects, whether that's leading strategic reviews, pitching new business or navigating complex performance conversations.

Role:
Paid Media Director

Salary:
Up to £80,000

Location:
Fully remote (UK)

What you'll be doing:
  • Own paid media strategy across a portfolio of ecommerce and consumer brands
  • Lead high-level client relationships and act as the senior strategic contact across accounts
  • Develop performance strategies aligned to client commercial goals, profitability and growth targets
  • Drive performance across Meta and Tik Tok, with a strong understanding of how they fit into a broader acquisition strategy
  • Present recommendations, insights and strategic direction to senior stakeholders and prospective clients
  • Support new business pitches and help convert opportunities into long-term partnerships
  • Mentor and develop paid media specialists across the team
  • Work closely with creative teams to improve campaign performance and creative effectiveness
  • Analyse performance data, attribution and measurement frameworks to drive better decision making
What you'll need:
  • Extensive experience managing large-scale Meta campaigns within ecommerce environments
  • Strong Tik Tok advertising experience with a deep understanding of platform best practices
  • Experience developing paid media strategies tied directly to business outcomes and commercial performance
  • Excellent presentation and communication skills, with confidence leading client conversations and pitches
  • Strong understanding of ecommerce customer acquisition and performance marketing principles
  • Ability to explain complex performance data in a clear and compelling way
  • Experience mentoring or leading high-performing paid media teams
  • Background within agencies or fast-paced digital environments preferred

This role would suit a commercially minded paid media leader who is equally comfortable building growth strategies, presenting to senior stakeholders and helping win new business through expertise and credibility.

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