Sr Manager, EMEA Partner Marketing

Having surpassed $300M ARR and continuing to grow, Optro helps enterprises transform risk into opportunity through its AI-powered GRC Intelligence Platform. More than 50% of the Fortune 500, including 7 of the Fortune 10, leverage our award-winning technology to move their businesses forward with greater clarity and agility. And our customers love us:
Optro is top-rated on  and Gartner Peer Insights.
At Optro, we inspire each other to innovate and are proud of what we are producing. We spend each day thinking of new ways to help our customers and contribute to the greater good of our company and our surrounding communities. We are all about assisting each other and breaking through barriers to create the most loved audit, risk, ESG, and Info Sec platform by our customers.

This is how we have become one of the 500 fastest-growing tech companies in North America for the seventh year in a row, as ranked by Deloitte!

Optro is seeking a marketer leader for the Senior Manager, EMEA Partner Marketing position. This is a newly created, highly strategic role with cross-company visibility. You will own building a programmatic, growth-oriented partner marketing function across the EMEA region that drives further acceleration of Optro’s international expansion with and through partners. You will be responsible for full-cycle partner marketing for Optro’s expanding EMEA ecosystem, including with advisory firms, solution providers, hyperscalers and technology partners, increasing strategic partner engagement and measurable pipeline and bookings growth.

In close collaboration with the Alliances, Regional Marketing and Regional Sales teams, you will execute on tightly coordinated regional growth plans and to-, through- and with-partner marketing activities including EMEA partner marketing enablement, partner activations, localized partner asset and campaign creation, and partner field event management. The role reports to the Director of Partner Marketing.

If you enjoy being a hands-on, “strategy-through-execution” partner marketer, are skilled at generating demand with different partner types and across different EMEA sub-regions, thrive in fast-paced environments and would enjoy a high-profile leadership opportunity where you can directly make a significant impact on business acceleration through partner-led growth, then this role is for you.

London

• Design the annual and quarterly marketing strategy with EMEA partner accounts, that supports the regional partner business strategy, ensuring a regular cadence of new solutions, next-level services, customer wins and other marketing moments for thought leadership, awareness and demand generation
• Own the overarching EMEA regional partner marketing plan, and plans with managed partner accounts, as well as measurement and reporting. Proactively develop optimizations as needed
• Partner with regional marketing and direct sales teams to ensure the regional partner marketing plan complements and integrates with regional go-to-market plans
• Leverage your deep understanding of various partner demand levers, to execute a range of marketing tactics that contribute significantly to pipeline and revenue goals as set in the partnership business plan
• Increase engagement and preference for Optro with EMEA alliances, value-added resellers, solution providers, and other ecosystem partners via activation campaigns and marketing enablement programs
• As the Optro EMEA Partner Marketing leader, educate and evangelise internally to Optro and to the partner company on requirements and support needed to hit EMEA sourced pipeline and revenue targets
• Own regional partnership narrative development, including for joint value…