Marketing And Communication Executive

As the Marketing & Communication Executive, you will support Maison Headquarters and local PR agency in executing a dynamic, multi-faceted PR and Marketing strategy.

Utilising the full marketing mix-from editorial PR and celebrity dressing to media planning, events, and CRM-you will play a critical role in driving brand visibility and supporting commercial success in the UK market.

• Liaise with UK PR agencies on daily editorial feature and photoshoot opportunities, overseeing logistics, sample movements, and administrative aspects.
• Coordinate the UK Press Gifting Strategy and press trip arrangements in accordance with Maison guidelines.
• Maintain and archive all UK press coverage and campaign materials.

• Co-ordinate the UK advertising media plan alongside HQ and PR agencies, including print media buying and digital display coordination.
• Ensure localised press execution meets precise print quality standards, position placements, and media alignment.
• Utilise DMR to deliver detailed bi-annual ROI reports to HQ, monitoring the commercial performance of advertising, editorial, and digital exposures.

• Work closely with Senior Leadership and Boutique Managers to ensure high-quality, accurate client data capture.
• Segment client data to curate targeted guest lists for events, seasonal moments, and product announcements.
• Support the Sales team in leveraging client data to cultivate loyalty, re-engage latent clients, and convert potential clients through anniversary gifting and tailored communications.

• Support global agencies in maximising celebrity dressing opportunities while ensuring strict adherence to security and Richemont group compliance policies.
• Personally oversee product care and ensure talent acts as a knowledgeable ambassador for the Maison.
• Monitor resulting media coverage to ensure appropriate product credits are achieved.

• Assist in organising and executing local partnerships and events designed to welcome existing and prospective clients.
• Ensure guest lists are strategically curated to deliver high commercial return and empower sales teams to maximise commercial opportunities.

• Evaluate and submit annual Harrods marketing proposals to HQ, overseeing end-to-end execution upon approval.
• Nurture ongoing relationships with the Harrods media and magazine teams in concert with local PR agencies.

• Co-ordinate A&P budget allocations and monthly spending reviews alongside HQ and the local financial controller.
• Oversee invoicing processes to ensure all marketing and communications activities are billed and registered accurately and promptly.

• Experience:
  
  Prior experience within luxury retail, fine jewellery, luxury communications, or agency environments in the UK market is desirable
• Skills:
  
  Excellent written and verbal communication skills, superior organisational ability, and strong interpersonal skills for cross-functional stakeholder management.
• Analytical Capability:
  Familiarity with media monitoring platforms (such as DMR) and tracking campaign ROI.
• Attributes:
  Proactive, detail-oriented, with high discretion and a strong passion for luxury craftsmanship and brand storytelling.

We aim to provide a valuable recruitment process, allowing you to gain exposure to some key decision makers and influencing individuals.