Senior Marketing Manager - FTC

Department: Marketing

Employment Type: Fixed Term - Full Time

Location: London

Oritain is a global leader in forensic origin verification of products and raw materials. With offices in London, Auckland, Dunedin, Paris, Singapore and Washington

D.C, our vision is to be the source of truth in global supply chains. Through our proprietary methodology, our mission is to harness cutting edge science, data, and specialised services to create a community of origin verified buyers and suppliers, protecting our people and planet. We empower the world’s leading brands to make positive changes across their supply chain; ensuring product integrity, meeting regulatory demands, and reducing the risk of fraud and unethical sourcing, creating real change in our world.

About the role:

As Senior Marketing Manager, you’ll set Oritain’s global marketing strategy and turn it into clear plans across EMEA and the US, working in close partnership with our APAC Marketing Manager. This is a 12-month fixed term contract covering maternity leave, based in London and reporting to our Chief Marketing Officer.

You’ll direct the channel plan, lead the go-to-market activation of priority verticals such as timber and leather, and build reporting that shows how marketing drives pipeline, revenue and brand in each region. You’ll also own customer advocacy, analyst relations and executive communications, while leading a team of three.

This is a role for someone who enjoys bringing structure to a growing function, with the chance to shape a more regionally led marketing model that lasts well beyond the 12 months.

• Set the global marketing strategy and annual plan, translating it into clear regional plans for EMEA and the US alongside our APAC Marketing Manager.
• Establish the planning, briefing and governance frameworks, and the ways of working between global and regional teams, that support a more regionally led marketing model.
• Direct the channel plan across regions, using performance insight to adjust activity and investment.
• Lead the go-to-market activation of priority verticals, including timber, leather and new commodities.
• Partner with the Head of Growth, Commercial and Product Marketing teams to align marketing with revenue goals, including account-based marketing and demand generation.
• Lead our customer advocacy strategy, building programmes that drive engagement, retention and expansion, and developing case studies, testimonials and speaking opportunities.
• Own our analyst relations strategy, building relationships with key analysts and leading briefings and evaluations.
• Provide strategic direction for communications, content, thought leadership and awards, keeping our messaging consistent across every channel.
• Develop presentations, keynotes and messaging for our Executive Leadership Team, and support their external speaking and thought leadership.
• Own global and regional marketing reporting, lead monthly regional reviews, and contribute recommendations to wider business planning.
• Lead, coach and develop a team of three: a Communications Manager, a Content Marketing Manager and a Marketing Intern.

We’re looking for a senior B2B marketer with strong commercial instincts, a strategic mindset and a track record of building and leading high-performing teams.

Essential:

• Significant experience in a senior B2B marketing, communications or regional marketing role.
• A track record of developing and delivering integrated marketing plans that support business growth and commercial objectives.
• Experience partnering with senior stakeholders across sales, marketing and business leadership.
• Experience embedding strategic messaging and narratives consistently…