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Social Media Producer: Advocacy

Job in Greater London, London, Greater London, W1B, England, UK
Listing for: Which? Group
Full Time position
Listed on 2026-10-21
Job specializations:
  • Marketing / Advertising / PR
    Social Media Marketing, Digital Marketing, Content Writer / Copywriter, PR / Communications
Salary/Wage Range or Industry Benchmark: 28000 - 32000 GBP Yearly GBP 28000.00 32000.00 YEAR
Job Description & How to Apply Below
Location: Greater London

This role offers a competitive salary, hybrid working in London (in the office Tuesday and Thursday), 28 days holiday ayear plus Bank Holidays and a fantastic pension scheme offering 6% in year one and 11% after this.

Salary £28,000 - £32,000 per annum

A cover letter stating why you want to do this role and work for Which? is required for this role. Your application will not be progressed without this.

Please note:

Although we acknowledge that the use of AI tools can be helpful, we want your application to represent you. Please ensure your CV and statement of suitability (if asked to send in this advert) reflect your own voice and experiences.

Are you ready to use social media to make a real difference for people across the UK? Which? is the UK's consumer champion, and we're looking for a Social Media Producer to support our advocacy work across key platforms.

You'll help create content that connects with people and encourages them to get involved in our consumer rights campaigns. Working alongside our Social Media & Community Manager, you'll shape how we show up on social channels and help more people understand their rights.

Could this be the chance you've been looking for to use your skills for good?

About the Role

You'll support our social media channels, creating content that gets people talking and taking action. Every post you create will help build awareness of our campaigns and support our work to make life simpler, fairer and safer for everyone.

What will your day-to-day look like?

Key responsibilities include:

  • Create and publish engaging content across X, Facebook, Instagram, Linked In and Tik Tok, with a focus on our advocacy campaigns
  • Manage a social content calendar and work with teams across Which? to find great stories to share
  • Support the creation of strategies for major campaign moments and help shape how we reach target audiences
  • Commission images and videos, and write clear, effective copy that brings our campaign messages to life
  • Track what works and contribute to reporting that helps us improve our social activity

About You

You have a background in using social platforms for campaigning and you know how to turn complex topics into content that people want to engage with. You're comfortable managing multiple projects and you understand how social media can bring people together to create change.

Do you have what we're looking for?

  • Strong experience using social platforms with a campaigning focus, including X, Facebook, Instagram, Linked In and Tik Tok
  • Experience with social planning and publishing tools
  • Great copywriting skills and the ability to translate complex policy into engaging social content
  • Experience providing high quality analytics and reporting
  • For a full list of essential requirements, please refer to the role profile, which can be downloaded as a PDF at the bottom of this advert.

The interview process

1st interview 45 minutes interview including 10 minute presentation (this will be emailed to you approx 3 working days before) with Hannah Ballantyne Senior Social Media Manager and Siobhan Lyttle Senior Mobilisation Communications Manager

2nd interview stage 45 minutes interview with Harry Tattersall Smith, social media and community manager and Cherie Willers, head of comms

Benefits

We also have these benefits for you to consider:

  • 35 hour working week
  • Generous 28 days holiday a year plus bank holidays and the option to buy additional holiday days
  • Excellent pension scheme – when you pay in 3%, Which? pays in 6% (rising to 11% after one year of service)
  • Annual Award (depending on employee and company performance)
  • Healthcare insurance & Private medical insurance and opportunity to participate in Vitality rewards programme (at 6 months)
  • A discretionary death in service benefit…
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