Area Manager - Northern Ireland & Ireland

Area Manager – Northern Ireland & Ireland (40 hours)

Discover a world where we empower frontline teams, optimise retail operations, and innovate to create seamless shop experiences for our customers in Retail Operations & Training. Become a dynamic and exciting leader in the bustling area of Northern Ireland and Ireland.

• Serve as a role model on store visits, empowering, coaching and energising the store teams to deliver a feel‑good customer experience, exceeding 90%+ on the mystery shop results monthly.
• Continuously review employee engagement using engagement surveys, setting action plans, conducting store reviews and checking in on engagement results to improve the area ENPS score.
• Pro‑actively define area action plans in consultation with the Head of Retail to increase performance, optimise operations, retain and develop talent and maximise people engagement.
• Analyse weekly sales and loss‑prevention KPIs, reporting risks and opportunities to the Head of Retail and setting actions with Store Managers to drive performance in line with targets.
• Plan personnel costs monthly and annually to drive growth on store productivity, coaching Store Managers on scheduling.
• Take ownership of implementing new initiatives, ensuring support, direction and follow‑up to embed them to the Rituals standard.
• Ensure a robust PDP is in place for Store Managers and teams, with tangible development actions reviewed quarterly to aid succession planning and maximise store performance.
• Attract, recruit and retain top talent for the area and the wider Rituals business.
• Carry out quarterly talent‑management reviews with the HRBP to maintain a live succession plan.
• Address underperformance and non‑compliance in line with the Rituals code of conduct, disciplinary and capability procedures.
• Own new store openings, ensuring recruitment, training and operations meet Rituals guidelines.
• Understand training needs, support and arrange resources to improve area/store performance.
• Create a positive area culture with clear ways of working, sharing best practice and valuing two‑way feedback.
• Ensure store team participation and completion in product, service, operational and leadership trainings meet Rituals expectations.
• Work with CHO, LHO, training, HR and retail operations teams to foster positive relationships, give meaningful feedback and drive area performance.
• Interact effectively with all stakeholders.

• Proven experience in a field‑based management role overseeing multiple stand‑alone retail stores.
• Experience in retail, hospitality or service industry with a strong record of delivering operational excellence and commercial results.
• Demonstrated success in managing and developing retail teams, including performance management, training and succession planning.
• Experience in budget management, sales forecasting and P&L accountability.
• Strong background in implementing company standards, driving sales performance and ensuring outstanding customer experiences.
• Proven ability to analyse business performance metrics, identify trends and implement action plans to achieve strategic goals.
• Comfortable working in a fast‑paced, multi‑site environment with a hands‑on, results‑driven approach.
• Full clean UK driving licence.

• Training and development opportunities
• Discretionary annual bonus scheme
• Rituals employee discount
• Numerous wellbeing initiatives and EAP
• Company & team events

• Mid‑Senior level

• Full‑time

• Management
• Cosmetics