Visual Merchandiser Specialist Adidas White Store

Purpose & Overall Relevance

Contribute to meeting or exceeding store sales and profit targets by ensuring the efficient and effective execution of the European visual merchandising direction in assigned store/stores.

• Regular documented feedback of VM in store to RVMM and Europe VM stakeholders to support North deliverables.
• Cascade information given by RVMM to SM and Store staff through training and meetings.
• Participate in team meetings and team huddle to understand needs and give feedback to the RVMM regarding store requests.

• Drive layout decisions - bubble and micro plans developed and implemented as agreed.
• Ensure store complies with European standards and guidelines to provide a brand shopping experience to all consumers.
• Ensure all windows are presented to a high standard including mannequins dressing and positioning, lighting direction, cleanliness, steaming and price communication.
• In charge of creating clear Shop‑In‑Shop's to emphasize category presentation.
• Responsible for ordering and ensuring correct use and positioning of In‑Store communication Tools.
• Dress in-store mannequins and place props correctly.
• Apply and maintain Brand Retail and VM Standards.
• Monthly submission on VM Compliance tool including taking and uploading pictures into the system.
• Provide commercial feedback of implemented VM including Space vs Sales analysis.
• Implementation and evidence of flawless execution on Marketing activities aligned with marketing department.

• Manage, lead, and take ownership for the visual merchandiser, ensuring confident in the knowledge and practical skills required and promotes a high performance by setting clear expectations and individual goals.
• Define clear performance expectations of the visual merchandiser with clearly defined roles and responsibilities in line with expectations set by business.
• Evaluate the competencies of his/her team member on a regular basis and provide prompt and constructive feedback and assumes a coaching role to support and inspire his/her team member.

• Returns and correctly stores unused equipment including fixtures, mannequins, props & graphic frames.
• Manage fixtures with care to avoid damages.

• Attendance to VM team meetings.
• Quarterly showroom set up support if requested.
• Involvement in development opportunities as requested by RVMM.

• Basic Hours to be completed between Mon to Friday, 5 days / week.
• Hours to be flexible in‑line with campaign launches, planned layout changes and out of store opportunities.

• Commercial return
• Instore standards & compliance
• Key relationships
• Ambassador for VM, advocating the department across all channels.

• Regional Visual Merchandising Manager
• VM team
• Store Team
• Customers

• Good IT skills (Word, Outlook, Excel, PowerPoint)
• Fluency in English
• Good numeracy, literacy, verbal and written communication skills
• Geographical mobility across the cluster

• Secondary education or equivalent professional experience.
• 1 year dedicated VM experience.