Brand Ambassador - Gucci

Sales | Luxury Beauty

London, Selfridges, Full Time, Permanent

Gucci is an attitude. A statement of individuality, creativity, and modern luxury. As Brand Ambassador, you are the face of this world - translating Gucci's bold vision into immersive customer experiences through elevated artistry, confident presence, and exceptional commercial performance on the shop floor.

OPTIMIZE, ENABLE, INNOVATE!

As our Brand Ambassador – Gucci, you play a critical role in driving sales while safeguarding the distinctive, disruptive luxury identity of the brand. You fuse high-performance retail with artistry and fragrance expertise, creating expressive, memorable experiences that transform customers into loyal Gucci advocates.

You will be reporting to the Area Manager, and you will manage:

• Achieve monthly sales targets while consistently delivering Coty KPIs
• Deliver Coty's customer service ceremony with confidence, warmth, and authenticity
• Perform elevated make-up and niche fragrance consultations that drive conversion
• Build lasting relationships through storytelling, influence, and self-expression
• Upsell seamlessly while preserving the integrity of the Gucci luxury experience

• Act as a true Gucci ambassador, protecting brand equity at all times
• Stay fully up to date with We Live Beauty and mandatory Coty Academy training
• Execute merchandising guidelines across permanent and promotional spaces
• Maintain strong commercial awareness of brand performance, competitors, and trends
• Complete month-end and payroll processes accurately and on time
• Adhere to uniform, grooming, and retailer Code of Conduct standards

• Build strong, trusted relationships with the Coty in-store team
• Grow networks across the wider Coty retail community in your area
• Maintain open, consistent communication with the Area Manager
• Develop collaborative partnerships with retailer staff and store leadership

• Use iPad tools for reporting, communication, and VM guidelines
• Maintain control of Coty systems, passwords, and online documentation

• Proven experience in luxury beauty retail with a high level of make-up artistry
• Genuine passion for fashion-led brands, self-expression, and modern luxury
• Strong sales mindset with a relentless drive to exceed targets
• Ownership mentality - you treat your counter as a personal brand statement
• Acute attention to detail and uncompromising execution standards

• Proactive in learning, growth, and performance development
• Fragrance expertise preferred

If you're ready to represent a brand that celebrates individuality, creativity, and confidence - we want you on our team.

• Competitive salary aligned to experience
• 8% employer pension contribution
• Generous staff discounts via My Coty Shop
• Day off on your birthday
• Ongoing brand and artistry training through Coty Academy
• Clear progression opportunities within luxury retail and education
• Supportive, inclusive team culture built on collaboration and fearless kindness

Our people make us who we are. They are the brightest minds bringing bold ideas to life every day. If you refuse to blend in, if you want to express yourself, grow your craft, and go further than you ever thought possible - we'd love to hear from you.

Coty is deeply committed to Changing the Conversation around Diversity, Equity & Inclusion, creating a workplace where everyone can be their authentic self.