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Founding Sales Development Representative EMEA

Job in Greater London, London, Greater London, W1B, England, UK
Listing for: Rilla
Full Time position
Listed on 2026-06-20
Job specializations:
  • Sales
    Sales Development Rep/SDR, Sales Representative, Inside Sales
Salary/Wage Range or Industry Benchmark: 80000 - 100000 GBP Yearly GBP 80000.00 100000.00 YEAR
Job Description & How to Apply Below
Location: Greater London

Who We Are

Rilla’s the leading virtual ridealong software for outside sales. Think home improvement, house builders, and other sales people who talk to customers face to face.

Sales reps talk, our mobile app records their conversations, and our AI automatically transcribes and analyses their conversations to help them improve their sales.

Our vision is to bring the power of conversation intelligence from the Zoom meeting and the call centre to the more than 10M sales people who work offline.

We are one of the fastest growing startups in the world right now and in history.

We’re backed by Crystal Huang of Google Ventures, and Byron Deeter (one of the best investors of all time) from Bessemer Venture Partners, the top Cloud investor in the world.

Cloud 100 Rising Star company.

The Role

As a Founding Sales Development Representative
, you will be working directly with the Head of Sales to take Rilla from 0 to 1 in the UK & EMEA. This is a startup within a startup, with outsized responsibility and opportunity for growth. Your main priority will be to help us evangelise the power of conversation intelligence to more companies that sell offline.

While sales experience is a plus, it is not required. This role is for an exceptional person who happens to be interested in sales.

Our team is built with elite athletes from top universities across the world, former founders, and people who've demonstrated excellence in something demanding — banking, consulting, athletics, startups, coaching, anywhere grit and performance matter.

What You’ll Do
  • Own the top of the sales funnel, prospect, research, and engage new leads daily
  • Book qualified meetings for the Head of Sales through cold calling, email, and Linked In outreach
  • Reactivate cold leads and build pipeline from scratch
  • Travel to industry conferences to engage prospects and book demos on the spot
  • Follow up with inbound and conference leads through calls and email
  • Become a genuine expert on our product, our customers, and how great salespeople sell
We Don't Just Hire Top Performers. We Build Them.

Sales coaching is not a side benefit 's the product. We build software that makes salespeople better, and we use it on ourselves. Every rep on our team is coached with the same tools we sell. Most companies say they care about your development. At Rilla, it's why we exist.

When you join as an SDR, you enrol in Rilla Sales Academy, a structured training programme designed to take you from zero to enterprise rep:

  • Foundations: Cold calling, prospecting, multi-threading, finding active leads
  • Conversation skills: Opening sequences, discovery questions, active listening, mirroring
  • Advanced selling: Demo storytelling, closing sequences, objection handling, next steps

You graduate when the Head of Sales' calendar is full and we need you to step into the Account Executive role and start closing. If you perform, that will happen by week
5. This is not a "two years as an SDR" role.

We don't hire outside AEs — every single AE at this company has been promoted from within.

Who You Are
  • A customer obsessive. Someone who deeply cares about delighting clients and solving their pains, not about vanity metrics.
  • An infinite learner. You are always looking to learn more and learn faster. You feel uneasy when you get complacent, and you're constantly seeking discomfort.
  • A team player. You love giving and receiving feedback and learning and growing as a team.
  • Unafraid of failure. You take risks. You see failure as an opportunity to learn, grow, and be better the next time. In a weird way, you trick your brain into being excited when you fail because it means you get a new opportunity to learn more.
  • Affinity for the unconventional. You get a kick out of rejecting conventional wisdom. And you're not afraid to try weird, crazy, and quite possibly stupid ideas.
  • Extremely focused. You practice extreme focus in everything you do. You're always looking to prioritise your time and resources for maximum efficiency.
Nice to Have
  • Former or current elite-level athlete — if you've competed nationally or won titles, even better
  • Top percentile in something exceptional — academics, competitions, club leadership, anything that shows…
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