Principal Industry Adviser

Technology is our how. And people are our why. For over two decades, we have been harnessing technology to drive meaningful change.

By combining world-class engineering, industry expertise and a people-centric mindset, we consult and partner with leading brands from various industries to create dynamic platforms and intelligent digital experiences that drive innovation and transform businesses.

From prototype to real-world impact - be part of a global shift by doing work that matters.

The Growth discipline drives business growth by building strategic partnerships, deepening client relationships, and bringing industry expertise to clients and internal teams. The team combines a strong understanding of IT services with insight into industry trends, operational challenges, and emerging opportunities.

Within automotive, this means helping clients respond to major shifts including software‑defined vehicles, connected mobility, electrification, autonomous technologies, digital manufacturing, supply chain resilience, customer experience transformation, and new mobility business models.

The Principal Industry Advisor is a senior specialist role that combines deep automotive expertise with strong client engagement and advisory capability. Acting as a trusted advisor, this person will shape automotive‑specific offerings, build senior client relationships, support strategic pursuits, and strengthen Endava’s position across the automotive ecosystem.

• Maintain a deep understanding of automotive industry trends, market dynamics, regulatory drivers, and technology shifts across OEMs, suppliers, mobility providers, dealerships, and adjacent ecosystems.
• Develop thought leadership, industry points of view, white papers, and trend analysis that demonstrate Endava’s expertise in areas such as software‑defined vehicles, connected services, electrification, digital engineering, manufacturing transformation, customer experience, and data‑led business models.
• Capture and share automotive insight across internal teams and regions through structured repositories, briefings, knowledge‑sharing sessions, and learning initiatives.
• Shape and evolve Endava’s automotive offerings to ensure they remain aligned with market demand, client priorities, and future industry direction.

• Build and maintain senior relationships with automotive clients, translating strategic priorities and operational challenges into meaningful opportunities for Endava.
• Act as a trusted advisor to C‑level executives and senior stakeholders across the automotive value chain.
• Support business introducers, client partners, and account teams with industry insight to identify, shape, and progress new business opportunities.
• Collaborate with sales and marketing teams to develop go‑to‑market strategies that reflect automotive industry trends, client needs, and Endava’s strengths.
• Bring market context, client insight, and industry credibility to strategic pursuits, account planning, propositions, and executive conversations.

• Work closely with sales, delivery, engineering, and technical teams to guide Endava’s automotive industry strategy and priority initiatives.
• Provide training, workshops, and advisory support to strengthen internal automotive capability.
• Help internal teams translate market trends into practical client solutions across digital transformation, product innovation, platform modernisation, data strategy, and operational efficiency.
• Facilitate cross‑industry knowledge sharing, applying relevant insight from sectors such as payments, insurance, retail, logistics, and technology to automotive opportunities.

• Represent Endava as a senior automotive industry leader at events, conferences, client forums, industry bodies, media engagements, and through online content.
• Strengthen Endava’s profile, network, and influence within the automotive ecosystem.
• Build relationships with industry consortia, partner communities, analysts, technology partners, start‑ups, consultancies, and external…