Wholesale Sales Manager

Miista is an independent footwear brand with a global network of wholesale partners, from major department stores like Selfridges, Galeries Lafayette and Rinascente to carefully selected independents across Europe and the USA. The brand is currently distributed across the main international fashion markets - North America, Asia and Europe - and has customers in more than 30 countries. We are a small team, which means the people who join us have genuine ownership over their work and real impact on how the brand grows.

The Miista Group is a privately owned entity with a Holding and 5 international subsidiaries (Portugal, France, Spain, US and UK). It has been trading for over 12 years in the premium and high-end women's wear segment. Initially with a focus in the footwear sector, the company has, in the last 4 years, ventured into new categories, including the design and manufacturing of its ready-to-wear and accessories, developing and achieving a full lifestyle message.

This is a hands-on commercial role. You will be responsible for hitting Miista's wholesale revenue targets, owning client relationships end to end, and actively prospecting new business. You will contribute to B2B strategy alongside the Sales Director, but your day-to-day is in the market, with buyers, agents and accounts.

You will manage a network of sales agents, be the main commercial point of contact for all partners, and be physically present at selling campaigns and fashion weeks to take appointments with buyers. The team has a Wholesale Operations Assistant who handles the back office, covering order processing, logistics coordination, product data and claims admin. You will oversee and direct that layer, making sure everything runs correctly and escalating where needed.

• Actively prospect and open new wholesale accounts across Europe and the USA
• Identify and pursue strategic partnerships and collaborations that create new revenue streams
• Represent Miista at fashion weeks and showroom appointments. You will be physically present at all major selling campaigns. (Paris, NYC, Milan etc).

• Act as the primary commercial contact for all wholesale accounts
• Negotiate terms, marketing contributions and trading conditions with key accounts
• Travel regularly to key accounts across Europe and the USA to provide product training, commercial support and relationship development
• Manage our sales agents: set targets, provide materials and training, hold performance conversations.

• Own the annual wholesale revenue budget and track performance weekly, monthly and seasonally
• Follow up on B2B KPIs and OKRs consistently, flagging risks and driving corrective action with agents and accounts
• Work with the Merchandising team to identify and secure in-season reorder opportunities
• Collaborate with Design and Merchandising on the wholesale range plan, translating market feedback into commercial decisions
• Oversee the full order cycle in partnership with the Wholesale Operations Assistant, covering confirmations, delivery windows, PO tracking, product data and after-sales
• Ensure pricing and RRP consistency across regions and flag discrepancies
• Be the commercial escalation point for claims, delivery disputes and payment issues
• Work closely with Logistics and Finance to ensure timely delivery and payment across the account base
• Monthly visits to our head office in A Corũna to collaborate with the extended team and build relationships.

• At least 5 years of wholesale experience in fashion, footwear or accessories
• A proven track record of hitting B2B revenue targets
• Strong existing relationships in the European and/or US wholesale market
• Experience managing sales agents or a regional sales team
• Comfortable with the full commercial cycle, from prospecting and negotiation through to order management and after-sales
• Fluent in English and Spanish, both are used daily across the business
• Sharp with numbers: confident in budgeting, forecasting and reading sell-through data
• Highly organised, managing multiple markets, accounts and deadlines…