Capital Equipment Account Manager - Patient Support System South East

This is where
your work makes a difference.

At Baxter, we believe every person—regardless of who they are or where they are from—deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond.

Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results.

Here, you will find more than just a job—you will find purpose and pride.

Overview

Baxter International Inc. is a global leader in healthcare, dedicated to saving and sustaining lives through innovative medical products and technologies. We are seeking a highly motivated and commercially driven Account Manager to accelerate growth across Baxter's Patient Support Systems (PSS) portfolio, including acute care beds, specialist beds and surfaces, safe patient handling solutions, and early mobility technologies. This role is focused on identifying, developing and securing new capital equipment opportunities across London and the South East, with particular emphasis on unlocking competitor-held and restricted accounts, driving large-scale bed replacement projects, and expanding Baxter's presence within strategic NHS and private healthcare customers.

The successful candidate will combine strategic account planning, complex capital sales expertise, and strong stakeholder engagement skills to drive revenue growth while supporting and growing the existing customer base.

Key Responsibilities

Business Development & Market Expansion; Identify, develop and secure new business opportunities across Baxter's Patient Support Systems portfolio. Drive market share growth through competitor displacement and conversion strategies. Target major capital replacement programmes, including acute bed replacement projects, specialist therapy surface opportunities and safe patient handling initiatives. Develop and execute territory business plans to achieve and exceed sales and profitability targets.

Prioritise strategic growth opportunities within key London accounts and targeted NHS Trusts.

Strategic Capital Sales; Lead the sales process from opportunity identification through to contract award, implementation and post-sale support. Manage complex capital sales cycles involving multiple stakeholders and procurement routes. Build compelling business cases aligned to clinical, operational and financial customer objectives. Negotiate commercial agreements while protecting profitability and delivering customer value. Navigate NHS procurement frameworks, capital planning processes and competitive tender environments.

Account Management & Installed base Growth; Maintain and grow existing Baxter customer relationships across the South East territory. Develop account plans that maximise customer retention and identify expansion opportunities. Ensure existing customers derive measurable value from their Baxter investments. Identify opportunities to up-sell and cross-sell complementary Baxter solutions across the patient care environment.

Customer relationship management; Build trusted relationships with senior clinical, operational, procurement and executive stakeholders. Engage with key decision-makers including:
Directors of Nursing Chief Nurses Tissue Viability Teams Moving & Handling Advisors Capital Planning Teams Procurement Leaders Estates and Facilities Stakeholders Understand customer challenges and align Baxter solutions to improve:
Pressure injury prevention Safe patient handling Early mobility Clinical workflow efficiency Patient outcomes Staff safety

Data Analysis and reporting;use data and insights to adapt local sales strategies and optimise performance.

Collaboration; working cross functional with therapy, medical, marketing bringing in expertise to enhance the customer experience and…