Commercial Director

Influentials is expanding into the UK. And we’re looking for the person who can put us on the map. Not by managing an existing sales team. Not by waiting for inbound leads. But by opening doors, building senior relationships and turning those relationships into meaningful business. We are looking for a UK Commercial Director who knows the British media and advertising ecosystem inside out – and, more importantly, is already part of it.

Someone who can introduce Influentials to the agencies, platforms and brands that matter. If you have built your career at a major media or advertising agency, or at a platform such as Meta, Tik Tok, Snapchat, Linked In or Google/You Tube, this could be an opportunity to use everything you’ve built – your network, commercial experience and market knowledge – to build something of your own.

Influentials is a creator marketing platform and managed service built to help brands scale creator content. Today, more than 13,000 creators are directly connected and verified on our platform. Our technology brings creator discovery, campaign management, content review and reporting together in one system, while our team can manage the complete process from briefing to delivery. Rather than simply providing access to creator data, we provide brands with direct access to creators and the infrastructure to activate them  next step is international.

The UK is one of our first priority markets. And we’re looking for the person to lead that commercial expansion locally.

Your mission is to build Influentials’ commercial presence in the UK from the ground up. You’ll become our senior commercial face in the market. Your focus will be on three groups:
Major agencies Build strategic relationships with leading media and advertising agencies and create partnerships that can unlock multiple brands and campaigns. Enterprise brands Introduce Influentials to senior marketers at major UK and international brands and turn those relationships into long-term creator partnerships. Platforms Build relationships and strategic partnerships with organisations such as Meta, Tik Tok, Linked In, Snap, Google/You Tube and Pinterest.

You’ll:

• introduce Influentials to senior decision-makers across the UK market
• build relationships with leading agency groups and independents
• open enterprise brand accounts
• develop strategic platform partnerships
• build and own the UK commercial pipeline
• personally lead pitches and commercial negotiations
• win recurring business, asset packages and retainers
• represent Influentials at relevant UK industry events
• bring local market intelligence back into the organisation
• work closely with our central team on proposition and growth
• help shape our UK strategy as we learn and scale
• eventually help build the UK team as the market grows

You are probably already well established within the UK media and advertising ecosystem. You may currently work – or have previously worked – at: a major social or technology platform; a leading media agency; an advertising group; a social or digital agency; a relevant media or adtech business.

• Agency Director, Client Partner, Industry Lead, Commercial Director, Managing Partner, Growth Director, Business Director or Partnerships Director.

Your exact title matters less than your relationships and track record. What matters most

You have genuine senior market access. You already know senior people within UK agencies and/or enterprise brands. Not just Linked In connections. People who will actually take your call. You can turn relationships into revenue. You’ve personally opened and won significant new business and are comfortable navigating complex enterprise organisations. You’re entrepreneurial. You don’t need a large team or established sales infrastructure around you.

You enjoy creating something that isn’t there yet. You’re hands‑on. You are senior enough to walk into a CMO or agency MD meeting – but still enjoy picking up the phone, making the introduction, building the deck and closing the deal. You understand the ecosystem. You understand how brands, agencies, platforms and media partners…