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Senior Sales Executive - Cyber Security

Job in Greater London, London, Greater London, W1B, England, UK
Listing for: Ontinue
Full Time position
Listed on 2026-08-31
Job specializations:
  • Sales
    Technical Sales, B2B Sales, Business Development, IT / Software Sales
Salary/Wage Range or Industry Benchmark: 80000 - 120000 GBP Yearly GBP 80000.00 120000.00 YEAR
Job Description & How to Apply Below
Location: Greater London

Ontinue is a provider of AI-powered extended managed detection and response (MXDR) services. Its mission is to be a trusted, 24/7, always-on security partner that helps customers use AI to operate more strategically, at scale, and with less risk.

Ontinue combines proprietary AI, human expertise, a collaborative service model, and Microsoft Security expertise to help customers prevent, detect, and respond to threats using the Microsoft Security tools they already own.

Role Overview

As a Senior Sales Executive, you will play a pivotal role in driving Ontinue's expansion across the UK mid-market and enterprise segments. This is a high-impact, net-new business role focused on acquiring new customers, expanding Ontinue's UK customer base, and driving revenue growth.

You will own the end-to-end sales process, from prospecting and qualification through to proposal development, negotiation, closing, and handover. You will position Ontinue's MXDR and Managed Detection & Response services as strategic solutions to modern security challenges, engaging senior decision-makers and building trusted customer relationships.

Key Responsibilities:

New Logo Acquisition
  • Identify and target organisations undergoing security transformation or seeking to modernise their SOC capabilities.
  • Drive new customer acquisition across UK mid-market and enterprise segments.
  • Focus on generating net-new revenue by expanding Ontinue's UK customer base.
  • Identify new business opportunities and markets to support revenue growth.
Pipeline Development and Prospecting
  • Build, maintain, and manage a strong pipeline of qualified opportunities through proactive prospecting and outbound activity.
  • Use a mix of cold calling, email outreach, Linked In and social selling, networking, referrals, cybersecurity events, and conferences.
  • Build and execute territory plans to support seamless execution of new logo pursuits.
  • Collaborate with Marketing and the BDR function on campaign follow-up and lead conversion.
  • Keep accurate records of interactions, sales activities, and opportunities in the CRM system.
End-to-End Sales Ownership
  • Own prospecting, qualification, discovery, needs analysis, solution positioning, demonstrations, proposal development, commercial negotiation, closing, and handover.
  • Convert leads into opportunities and customers by using the Ontinue sales process and available sales support resources.
  • Use strong product knowledge and technical acumen to conduct effective high-level demonstrations before involving Sales Engineers where appropriate.
  • Connect prospects’ business objectives to Ontinue solutions using value-based messaging and consultative selling methods.
  • Overcome objections, negotiate terms and pricing, and close deals to meet or exceed sales targets.
Customer Engagement and Strategic Relationship Building
  • Conduct thorough research and capture prospect roadmaps during discovery calls to understand long-term objectives, needs, and pain points.
  • Initiate, develop, and maintain relationships with decision-makers, C-level executives, senior IT/security leaders, and key stakeholders.
  • Position Ontinue as a trusted cybersecurity partner rather than a transactional vendor.
  • Act as a customer advocate within Ontinue by routing queries, addressing issues promptly, and supporting customer satisfaction.
  • Identify opportunities for long-term strategic partnerships.
Collaboration and Market Knowledge
  • Collaborate with cross-functional teams to support a smooth transition of new customers to Customer Advisory and to ensure customer success and satisfaction.
  • Cultivate and leverage relationships with Channel Partners to source and close additional opportunities.
  • Work with Pre-Sales Engineers on technical discovery and demonstrations, Marketing on pipeline generation, and Leadership on territory strategy and forecasting.
  • Stay current on industry trends, competitor offerings, market and product dynamics, emerging technologies, cybersecurity, and digital transformation.
  • Share relevant customer and market feedback internally to improve the company’s offering and go-to-market approach.
Essential Experience and Skills
  • Proven track record in new business sales within cybersecurity, managed security services, managed IT services, or SaaS.
  • Experience selling into mid-market and enterprise organisations.
  • Demonstrated ability to prospect, build pipeline, and close complex deals.
  • Experience engaging C-level executives and senior IT/security leaders.
  • Strong understanding of value-based and consultative selling methodologies.
  • Familiarity with Security Operations (SOC), MDR, XDR, or MXDR services.
  • Strong negotiation, communication, and presentation skills.
  • Ability to translate complex technical concepts into business-relevant value.
  • Self-motivated, results-oriented, resilient, competitive, and able to work independently in a fast-growth environment.
  • Strong attention to detail, problem-solving ability, analytical skills, and customer-centric mindset.
  • High level of trust and integrity, with the ability to influence…
Position Requirements
10+ Years work experience
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