Business Development Manager – Luxury Residential

Overview As Business Development Manager – Luxury Residential based in London, UK, you will be responsible for accelerating sales growth across the UK’s luxury residential market. Working with an established dealer network, you will identify and secure new business opportunities, build high-value relationships, and expand Lutron’s presence with leading integrators, developers, architects, and designers. This is a high-impact role focused on driving revenue, growing market share, and strengthening our leadership position in the premium residential sector.

Responsibilities Drive Lutron’s sales growth, consistently achieving or exceeding targets

Build and nurture strong relationships with Residential System Accounts (dealers), managing day-to-day engagement

Generate demand and leads by connecting dealers with new specifiers, influencers, and decision-makers in the luxury residential space

Partner with specifiers and interior designers to grow a healthy pipeline and ensure Lutron solutions are specified on every project

Identify and win new accounts, expanding Lutron’s presence and market share across the territory

Stay closely connected to assigned accounts—building loyalty, gaining pipeline visibility, and promoting Lutron’s full product offering across projects

Support accounts in shaping and executing strategies to successfully close opportunities

Deliver engaging customer and influencer training sessions, including CPDs and product launches, and actively participate in industry events and networks

Proactively develop and implement new strategies to drive market growth

Collaborate cross-functionally with Residential Sales and wider UK Lutron teams to deliver shared success

Maintain accurate account data and sales activity in CRM (SFDC)
Manage all sales administration effectively, including forecasts, expenses, and reporting

Qualifications

Experience in the lighting, custom AV, or a related industry

Demonstrated track record of success in sales, combining account management with new business development

Full UK driving license required

Excellent communication and presentation skills, with the ability to engage and influence a wide range of stakeholders

Skilled in building and developing B2B relationships through a consultative, value-driven sales approach that supports customer growth

Comfortable using CRM systems and digital tools to manage pipeline and drive performance (e.g. SFDC)
Collaborative team player with a proactive mindset and a strong desire to grow within a high-performing, ambitious organisation

Lutron Electronics’ position as the worldwide leader in innovative lighting control and shading solutions has enabled consistent, annual growth. Our company has cultivated a reputation of unsurpassed quality, a broad range of technologies and product offerings, and a strong commitment to servicing our worldwide customers. This has allowed the company to invest in developing new technologies and services, expand our technical capabilities and global presence, and to find and retain the best talent.  

Build your career with Lutron where you will enjoy competitive compensation and benefits while exploring many options for continued growth and education. Make a difference every day in our dynamic, people-centric, technology-driven organization. For more information, view our website at  . Lutron Electronics is an Equal Opportunity – Affirmative Action – Employer. We welcome qualified, motivated applicants regardless of race, color, religion, sex, national origin, age, disability or genetics #LI-HH1