Sales Manager

We are seeking a dynamic Sales Manager for our Retail Media (RM) sales function in the UK. Reporting to a Senior Sales Director, you will drive revenue growth by selling Brand and Performance solutions on behalf of participating retailers, leveraging your understanding of the UK media / RM / ad tech ecosystem and experience in media sales environments.

Flywheel

Account Management and Growth

Sales and Client Operations

We are seeking a dynamic Sales Manager for our Retail Media (RM) sales function in the UK. Reporting to a Senior Sales Director, you will drive revenue growth by selling Brand and Performance solutions on behalf of participating retailers, leveraging your understanding of the UK media / RM / ad tech ecosystem and experience in media sales environments. This is an exciting role that combines hands‑on sales excellence, consultative selling and revenue delivery, across a leading RM stack that spans from Sponsored Products to video ads, from clean room solutions to generative AI.

• Unlock new spend in assigned FMCG or non-endemic category, working client‑direct and with their agency partners.
• Execute a sales plan with clear input goals, KPIs and revenue targets, then manage your sales pipeline forecasting and quarterly revenue delivery.
• For Performance budgets, leverage structural integration, e.g. via our offering within the Pacvue and Skai ecosystem.
• For Brand budgets, pitch full‑funnel solutions that address diverse brand objectives across retail media channels. Recommend go‑to‑market strategies for non-endemic brands to enter retail media.

• Oversee account performance and proactively drive spend growth within the assigned client base.
• Maintain and grow relationships with marketing and commerce practitioners at clients and their agencies. Act as an advisor, understanding their e‑commerce and performance marketing priorities, as well as opportunities to increase brand spend. Present retail media opportunities and ROI cases to client leaders.
• Help non-endemic brands understand retail media value propositions and integration opportunities.

• Develop strong knowledge of our solutions and capabilities, our competitive edge to other platforms, as well as practical objection handling. Contribute to sales enablement material based on your experiences in the market.
• Build your understanding of how our offering integrates with adjacent platforms, ranging from Pacvue and Skai, to leading clean rooms, measurement and audience solutions.
• Stay current on industry trends in retail media, performance marketing and brand advertising.

• Help establish sales processes, playbooks, and best practices for both endemic and non-endemic segments, which can be shared and reapplied.
• Foster a culture of excellence, accountability, and continuous improvement.

• Minimum 4 years in direct sales with measurable sales targets and revenue responsibility. Proven track record of exceeding sales quotas and signing significant campaigns. Experience navigating complex stakeholder environments.

• Has sold RM or Commerce media solutions in the UK, either within retail media networks, or with another ad platform that has a strong commerce offering.
• Has knowledge of RM networks’ capabilities, programmatic commerce, performance metrics, first‑party data strategy and audience targeting in retail environments.
• Proven ability to sell beyond Performance budgets, has been able to translate the retail media value proposition to Brand budgets and non-endemics.
• Has extensive experience selling to RM…