Digital Media Planner

Company description About Team One:

Team One is Publicis Groupe’s fully integrated media, digital, and communications agency built to help premium brands thrive in a rapidly evolving world. We’re known as the ‘architects of aspiration’ helping luxury brands reach modern affluents and next-gen consumers through culturally fluent strategies and experiences, unmatched access, and the agility to move at the speed of culture.

We’re a team of 400+ creators, doers, and difference-makers across six North American offices—Los Angeles (our HQ), Dallas, New York, Chicago, Atlanta, and Boise. Together, we’re proud partners to iconic brands, including Lexus and the Lexus Dealer Association, Marriott International, The Ritz-Carlton, Barclays, The Real Real, HKS Architects, Metabo HPT, KB Home, Hewlett Packard Enterprise, Moët Hennessy, Citi., and Cathay Pacific Airlines.

We take pride in our industry-shaping creativity, connection, and exceptional culture (that has landed us awards like Fast Company’s Best Workplace for Innovators and Ad Age's “Best Places to Work” in 2024).

The Digital Media Planner ensures client-approved media plans are executed accurately and on time, working closely with the Assistant Media Planner to keep projects running smoothly. They stay on top of digital media planning — from display and social to programmatic — and bring bonus experience in broadcast, print, or out-of-home. Proactive and curious, they anticipate shifts in consumer behavior and media trends to keep our plans ahead of the curve.

• Media planning and buying (IE - research, presentations, etc.)
  • Utilize applicable media research tools including Nielsen, Com Score, Ad Relevance, etc.
  • Develop, negotiate, and create cost efficient media plans with partners
• Manage ongoing management of media campaigns including analyzing, negotiating, and recommending plan optimizations
• Collaborate with Ad Operations, Account Management, and Production teams to ensure all media and creative campaign elements are delivered by the designated deadlines and running as planned
• Implement client approved media and creative elements in conjunction with the Assistant Media Planner, traffic coordinator, and third party ad server
• Work with Analytics and Ad Operations teams to set up tagging of new web pages and to optimize current media plans
• Attend industry rep meetings and provide written POVs to senior team members
• Manage digital media financials (flowcharts, billing discrepancies, billing insertions)
• Use appropriate tools to analyze, understand, and report on the fluctuating media landscape

• A Bachelor’s degree
• Two years of experience in Digital media or Media Planning preferred. Excellent understanding of the digital media landscape (publishers, navigation) and general knowledge of emerging digital media technologies (programmatic, mobile, video) is required.
• Strong experience with Microsoft Excel, Word, and Power Point
• Experience with media tools like DFA, Media Visor, and DCM (or equivalent programs)
• Knowledge of Donovan Media Ocean (OX) billing systems
• Well versed in a variety of media research tools including Nielsen, Com Score, Ad Relevance, Kantar, etc.
• Strong organizational skills with great attention to detail
• Ability to juggle multiple projects and work with various publisher contacts while balancing client requests and prioritizing projects
• Strong communication skills - both written and verbal
• Confidence in your media knowledge and ability to show up confidently when working directly with clients

• We live by our C.O.R.E. values:
  • Collaborative - We work together to get better stuff done than we could alone.
  • Optimistic - Honest and confident in our quest forward; believing the impossible is possible.
  • Results-driven - Creativity is always in service of results and never for its own sake.
  • Entrepreneurial - Build something new. Shoot for the moon.

• We offer comprehensive benefits and ‘work perks’ like great options for medical / dental / vision insurance, 401(k) with company matching, unlimited PTO, generous paid parental leave, tuition reimbursement, family forming assistance…